Too often we pay attention to negative behavior and ignore the positive. We are rarely taught the benefit of positive reinforcement, and instead focus on the negative and expect automatic change.
This children's book is based on a true story as experienced by Dr. Amen himself. One day while watching a penguin named Fat Freddy take part in a stunt show at a local amusement park, he is astonished to see the penguin perform so well. Frustrated by his own son's behavior, Dr. Amen decides to talk with the trainer after the show to find out how she got the penguin to follow all of her directions. Through clever rhyme and storytelling, the trainer shares with Dr. Amen the power of positive reinforcement.
Though designed with elementary school students in mind, this story has taught people of all ages a valuable, life-changing lesson.
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Daniel G. Amen, M.D., is a clinical neuroscientist, psychiatrist, and brain-imaging expert who heads up the world-renowned Amen Clinics. He is a Distinguished Fellow of the American Psychiatric Association and has won numerous writing and research awards. He writes a monthly column in Men’s Health called “Head Check” and has published nineteen books, numerous professional and popular articles, and a number of audio and video programs. His books include Preventing Alzheimer’s, Healing Anxiety and Depression, Healing the Hardware of the Soul, Healing ADD, and the New York Times bestseller Change Your Brain, Change Your Life. He is an internationally renowned keynote speaker and a popular guest expert for the media, with appearances on CNN, the Today show, The View, and other venues.
Jesse J. Payne is the director of education at the Amen Clinics and a perfect example of someone who relied on his brain power and education to change his life. He holds a BA in business and an MA in education from Vanguard University of Southern California, and he earned his doctorate degree in education with a specialization in K-12 leadership from the University of Southern California. In 2009, he was awarded Researcher of the Year at Vanguard University of Southern California.