The business book disguised as a novel that became an underground bestsellerand today is used by thousands of companies and business schoolsis now available in a third edition that includes case studies.
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"The Goal is written in a unique way. Following the story of Alex, a plant manager the reader is asked very fundamental questions and led to answers instead of being given them on a plate, making them think and naturally consider how the problems and solu can be solutions can be projected to their own environment. A great book to read for any manager or leader, regardless of their industry."
— Marcin (5 out of 5 stars)
" this is an excellent way to get my daily motivation, I listen to the audio book on my way to work and find that I can relate to this and associated with my everyday living at work. "
— Bakery, 8/9/2022" Great operations concepts that can be applied in various industries. "
— Garcia, 11/22/2015" Loved it. I can now see how many things in our office are being done like Alex's plant before he changes that. Now i am looking for something that is more applicable to Software Development Industry "
— Jaspreet, 2/19/2014" A management book written in the style of a novel and although 20+ years since originally written a good reminder of the process of improvement. Applicable in both work and personal environments. "
— Hilarie, 2/15/2014" Very good book!! It is a story about improvements in a Manufacturing facility. Most books are not this well written on a topic like this. "
— Mindy, 2/1/2014" Excellent book to help understand how bottle necks and covariance impact any operation, whether a factory or an office. "
— Keith, 2/1/2014" When my Accounting professor assigned this book to us, I admit I was quite skeptical. However, Eli Goldratt got me thinking about production and bottlenecks in a whole new way. This wasn't an easy read for me then and maybe not even now, but I think it was rather informative. "
— Todd, 1/27/2014" What a great way to explain a business process improvement system and actually make it interesting and a book you look forward to picking up. "
— Vicki, 1/24/2014" Places process efficiency into an interesting context. If you're into that sort of thing (which I am). "
— Jon, 1/23/2014" Great book in describing the basics of supply chain in a manufacturing plan. Written in novel form. "
— Justin, 1/22/2014" Must read for anyone interested in business. A true analysis of objectives, constraints, and general life. "
— Dominickps, 1/20/2014" The Theory of Constraints is an intriguing approach to business. When I learned of this technique, I wondered what it would be like if businesses applied this idea. Perhaps some do. "
— Keith, 1/12/2014" Had to read this for my new position at work, it's actually very, very good! It's incredibly relevant to my company and the pitfalls we're experiencing. "
— Shervin, 1/6/2014" I read this book for work. This is a good read for people who want to learn more about business and why it is necessary to continuously change. "
— Erin, 12/30/2013" I read quite some time back, so cannot write review now :( "
— Uday, 12/23/2013" anyone who's into management, operations, finance...actually anything....very very interesting book. presents new ways to look at a business.....a complete revelation to me "
— Chinmaya, 12/8/2013" A must read...even if you are not into Ops Mgmt. The story of how a person entrusted with bringing an ailing factory back from the brink of failure, goes about tackling all the problems that crop up,gives you a hands-on view of how operation mgmt works "
— Siby, 12/8/2013" Had to read this for a class in business. I really enjoyed reading it. Really easy reading and fascinating and yet such a simple idea. It made me look at the practical things in life in terms of bottlenecking and figuring ways around it. "
— Erin, 12/7/2013" Must read for anyone going into manufacturing or majoring in Industrial Engineering. Learned a lot about the way a manufacturing plant works while being entertained by the drama in the story it's self. "
— Matt, 12/5/2013" This book explains the reality of how can you achieve your goal and what to do or what not to do. Awesome "
— Madhur, 8/24/2013" Best "management" book I have read. Great real world examples of Theory of Constraints in action and the novel format works well. "
— Seth, 7/14/2013" Good book for grad school... "
— Mer, 4/21/2013" One of the readable book on production process and how to improve. Reads like a story book - I read it in one sitting in Johor Bahru on a Saturday. "
— Vikna, 3/24/2013" I had to read this for work, but it was easier than I expected because it was written like fiction rather than a business book. "
— Wendy, 2/28/2013" This book explains business very well along with a great story-easy to understand. "
— Marcie, 12/31/2012" As a story this book is sort of awful. As a case study for business, it is really good at portraying how the theory of constraints is used. I have used the principles in this book a ton in my career. Worth the read if you don't want to read his other things. "
— Buck, 9/17/2012" I could not put this book down. It's a great illustration of operations challenges, and a great quick read. "
— Anna, 4/11/2012" Excellent book on process improvement "
— Carmen, 11/11/2011" Pretty technical book but pretty easy story to read. Using operational examples this applies to much of business... If you can make the transition it's an awesome read. "
— Richard, 8/5/2011" A must read for everybody who wants to continuously improve the way their team work. I've read it twice with about 3 years between reads. The second time it was again a fantastic read and I learned on top of what I learned the first time. "
— Manfred, 7/6/2011" I learned about bottlenecks at the ending was really lame. "
— Jpaul83, 5/14/2011" Must read for every person associated with manufacturing industry "
— Tejas, 5/10/2011" I read this a few years ago. It had some useful concepts, and the story made it less dry; however like most of these kinds of books that are trying to explain a message wrapped in a story, the story and especially the dialogue are weak. "
— Michael, 4/20/2011" Good book considering I had to read it for work... Great if you work n a manufacturing environment or service based business.. "
— Elizabeth, 4/12/2011" This seems to get recommended a lot. It's a really good starting point into the whole systems thinking / lean topic. "
— Daniel, 4/12/2011" Easy to read with easy to understand ideas. Find your bottlenecks and work them only-by-one... "
— Oleg, 3/27/2011" Best "management" book I have read. Great real world examples of Theory of Constraints in action and the novel format works well. "
— Seth, 3/25/2011" Pretty technical book but pretty easy story to read. Using operational examples this applies to much of business... If you can make the transition it's an awesome read. "
— Richard, 3/17/2011" The book is closely coupled to the manufacturing industry, but many of the principles addressed are almost universally applicable. There were several times when it seemed like the author was describing execution problems we have in my software engineering department. "
— Rob, 3/15/2011" Not sure why I picked this up- it is a novel in format but a business school textbook in reality. That being said, I enjoyed it as something different and have implemented one of the techniques on my children. Seriously. Kind of. "
— Heather, 3/3/2011" I don't remember if/how much swearing this book has, but it's a manufacturing textbook so I had to read it. It does do a great job helping you understand efficiencies and throughput. "
— Charles, 2/28/2011" Overall it is a good book. It is easy to read, and covers great concepts for any manager. "
— Scott, 2/21/2011" The Theory of Constraints is an intriguing approach to business. When I learned of this technique, I wondered what it would be like if businesses applied this idea. Perhaps some do. "
— Keith, 2/13/2011Eliyahu M. Goldratt (1947–2011) was an educator, author, scientist, philosopher, and business leader. But he was, first and foremost, a thinker who provoked others to think. Often characterized as unconventional, stimulating, and “a slayer of sacred cows,” Dr. Goldratt exhorted his audience to examine and reassess their business practices with a fresh, new vision. In addition to his pioneering work in business management and education, he held patents in a number of areas ranging from medical devices to drip irrigation and temperature sensors.
Jeff Cox is the coauthor or author of several works of business fiction, which include The Goal, Zapp, The Quadrant Solution, Heroz, The Venture, Selling the Wheel, and The Cure. Both Zapp and The Goal ranked first and second, respectively, on a list of bestselling business books from the 1990s. He and his family live near Pittsburgh, PA.
Traber Burns worked for thirty-five years in regional theater, including the New York, Oregon, and Alabama Shakespeare festivals. He also spent five years in Los Angeles appearing in many television productions and commercials, including Lost, Close to Home, Without a Trace, Boston Legal, Grey’s Anatomy, Cold Case, Gilmore Girls, and others.