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Extended Audio Sample Its Not Luck: Marketing, Production, and the Theory of Constraints, by Eliyahu M. Goldratt Click for printable size audiobook cover
0 out of 50 out of 50 out of 50 out of 50 out of 5 0.00 (0 ratings) (rate this audio book) Author: Eliyahu M. Goldratt Narrator: Rick Adamso Publisher: Highbridge Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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Using the unique business-novel format, It’s Not Luck continues the story of The Goal protagonist Alex Rogo as he navigates a new set of challenges facing the now over-diversified and under-profitable UniCo, where he has risen to the rank of division manager.

With an engaging voice and dynamic plot, Goldratt shows how to apply his Theory of Constraints (TOC) to achieve ongoing improvement in sales and marketing, inventory control, and production distribution. In addition, he introduces techniques for successful conflict resolution on both a business and a personal level.

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About the Author
Author Eliyahu M. Goldratt

Eliyahu M. Goldratt is an educator, author, scientist, philosopher, and business leader. But he is, first and foremost, a thinker who provokes others to think. Often characterized as unconventional, stimulating, and “a slayer of sacred cows,” Dr. Goldratt exhorts his audience to examine and reassess their business practices with a fresh, new vision. He obtained his BS degree from Tel Aviv University and his PhD from Bar-Ilan University. In addition to his pioneering work in business management and education, he holds patents in a number of areas ranging from medical devices to drip irrigation and temperature sensors.