Switch: How to Change Things When Change Is Hard Audiobook, by Chip Heath Play Audiobook Sample

Switch: How to Change Things When Change Is Hard Audiobook

Switch: How to Change Things When Change Is Hard Audiobook, by Chip Heath Play Audiobook Sample
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Read By: Charles Kahlenberg Publisher: Random House Audio Listen Time: at 1.0x Speed 5.17 hours at 1.5x Speed 3.88 hours at 2.0x Speed Release Date: February 2010 Format: Unabridged Audiobook ISBN: 9780739376973

Quick Stats About this Audiobook

Total Audiobook Chapters:

66

Longest Chapter Length:

08:47 minutes

Shortest Chapter Length:

09 seconds

Average Chapter Length:

07:01 minutes

Audiobooks by this Author:

5

Other Audiobooks Written by Chip Heath: > View All...

Publisher Description

Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping  • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service  In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.

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"What an appropriate book to finish during the season of New Year's resolutions! I don't do resolutions anymore because I take the approach that I'll make changes as I need to rather than waiting for the new year. In any case, there are some things I have been wanting to change but I've struggled to do so. This book helped me understand why and gave me some ideas for how to move forward. Most importantly is what they call scripting the critical moves. Basically, being more specific with what you plan to do. Saying you'll exercise 3x per week isn't enough. Schedule those three sessions (Monday after work, Wednesday before work, etc.). One of the other things is to shape the Path. Make it easier for you to do your workouts at the times you scheduled. Pack your bags, lay out your clothes, plan your meals/snacks, etc. so those workouts fall into place. Makes perfect sense, right? There are other things to consider (like a properly motivated Elephant) but, at the end of the day, I found some good tips in this book that I'll be experimenting with in the near future!"

— Jodi (5 out of 5 stars)

Switch Listener Reviews

Overall Performance: 3.90625 out of 53.90625 out of 53.90625 out of 53.90625 out of 53.90625 out of 5 (3.91)
5 Stars: 7
4 Stars: 15
3 Stars: 10
2 Stars: 0
1 Stars: 0
Narration: 5 out of 55 out of 55 out of 55 out of 55 out of 5 (5.00)
5 Stars: 1
4 Stars: 0
3 Stars: 0
2 Stars: 0
1 Stars: 0
Story: 5 out of 55 out of 55 out of 55 out of 55 out of 5 (5.00)
5 Stars: 1
4 Stars: 0
3 Stars: 0
2 Stars: 0
1 Stars: 0
Write a Review
  • Overall Performance: 5 out of 55 out of 55 out of 55 out of 55 out of 5 Narration Rating: 5 out of 55 out of 55 out of 55 out of 55 out of 5 Story Rating: 5 out of 55 out of 55 out of 55 out of 55 out of 5

    " Insightful read! Chock full of examples on how to apply interventions to support behavior change. Will be invaluable in my role as a health educator. "

    — Hooleo, 1/1/2020
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Psychological principles on how to get people to change "

    — Tina, 2/10/2014
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Interesting and insightful. Great book for planning strategies for change. Why some people are more successful in implementing change. "

    — Lisa, 2/3/2014
  • Overall Performance: 5 out of 55 out of 55 out of 55 out of 55 out of 5

    " It was a great book and gave me lot's of ideas to share with my work to help us with all the change we're going through as well as the new project we're working on. "

    — Jennifer, 1/29/2014
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " Is it just me or does a man not lose the right to complain that he's middle-aged so he can't salsa if he's using the name "Chip" professionally? "

    — Alexis, 1/22/2014
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " This was an interesting way of looking at things. I would recommend it for anyone who is in a leadership position. I had several "a-ha" moments. "

    — Janet, 1/11/2014
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " Nonfiction that gives examples and stories about change that will bring about positive effects. While there is a heavy concentration on the workplace, many of these ideas would be helpful in many other situations. "

    — Lisa, 1/5/2014
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Change management 101. Compelling, story-driven and makes its points clear as day. "

    — Simon, 1/5/2014
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " Only through the first little bit and I've already garnered a few good tips. Great if you're trying to manage and lead change in your workplace. "

    — Louisa, 12/26/2013
  • Overall Performance: 5 out of 55 out of 55 out of 55 out of 55 out of 5

    " A vivid, wit book by the awesome Heath brothers to provide a new paradigm of change when change is hard. Highly recommended "

    — Khalid, 12/1/2013
  • Overall Performance: 5 out of 55 out of 55 out of 55 out of 55 out of 5

    " Absolutely excellent book on the psychology and management of change. Dare I say it? A potentially life-altering book. Highly recommend! "

    — Sarah, 11/18/2013
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Full of good ideas. I listened to the audio version of the book. "

    — Nandita, 11/18/2013
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Simple truths and a simple framework that is consistently applied throughout the book. Great examples. A worthy read for anyone who wants to change anything, including himself. "

    — Wai-kit, 9/18/2013
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Very interesting book. The authors wrap interesting stories into their theories. "

    — Yancey, 3/3/2013
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " Overall good book, but I think it could have been accomplished in just 4 chapters. "

    — RJ, 1/13/2013
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " A great book. I highly recommend reading it. They have great ideas about creating change in both a professional setting and in your personal life. "

    — Michael, 7/19/2012
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Looks like bullshit business book-of-the-month on the outside, totally life-altering ways to approach change on the inside. (Well, maybe that's a bit premature. Let's see if my life alters first.) "

    — Kat, 3/10/2012
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Well written! The concepts are straightforward, and the anecdotes make them memorable. "

    — Meg, 2/16/2012
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Easy to read and engaging. There are several valuable ideas in here. However, I read during a hectic time at work, so it took me over 6 months to read because I preferred to pick up other books during any time off. "

    — Hans, 1/11/2012
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " Easy reading, simple concept but got a little too preachy for my taste. Biggest take-away for me is that that I'm too rational and need to address the emotional side of things to instill change. "

    — Victor, 10/2/2011
  • Overall Performance: 5 out of 55 out of 55 out of 55 out of 55 out of 5

    " Great book, especially for people in "change" professions (therapists, personal trainers, nutritionists, etc.) "

    — Amy, 9/7/2011
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " I had to read this book for work and ended up really enjoying it. This book teaches about the way certain people think, get set in ways, finding people that stand out and make a difference, rider vs. elephant. i recommend this book. "

    — Sarah, 8/11/2011
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Wonderful, thought provoking book about change. "

    — Leslie, 7/14/2011
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " An interesting take on how to create change | Worth reading once and only once | Great way of framing the big picture of how change is fostered on an individual and organizational level. "

    — FATHOM+HATCH, 6/24/2011
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Offers opinions on why some chnage occurs easily and other change meets with fierce resistance. Offers solutions for preparing for and accepting change. "

    — Onecotton, 6/24/2011
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " Interesting stories, easier to read than Influencer, and much more practical.I am sure I will tell some of the stories in the future, as examples the church could and maybe should learn from. "

    — Jim, 6/8/2011
  • Overall Performance: 5 out of 55 out of 55 out of 55 out of 55 out of 5

    " Very good book. I have things in my life I "want" to change, but haven't. This book helps me understand why, and what I can do differently. This is from a psychological/business/self-help perspective; see Willpower Is Not Enough for a more religious treatment. "

    — Carol, 6/6/2011
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " I heard the author speak for about an hour and I felt that he covered the book in that time. I think I would have enjoyed both the book and his talk more if I had read the book first. "

    — Marlene, 5/29/2011
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " Read this for work. It had some good points, but kept pushing the point over and over again. Great real life examples though. "

    — Dana, 5/25/2011
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5

    " Lots of practical advice and repetition to drill the concepts home. "

    — Becky, 5/22/2011
  • Overall Performance: 5 out of 55 out of 55 out of 55 out of 55 out of 5

    " This book gave some really good insight on how to get change started, whether it be personal change, community change, or workplace change, to name a few. The key? Start small with things that work and the results may surprise you. "

    — Steve, 5/16/2011
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5

    " Read this as part of a book group for professional development. Want to spend more time reviewing the concepts to see how I can utilize them in both my professional and personal life. Liked the use of examples the authors use to demonstrate their points. "

    — Allison, 5/14/2011

About the Authors

Chip Heath is a professor at the Graduate School of Business at Stanford University. He and his brother, Dan are the bestselling authors of Made to Stick and Switch. He lives in Los Gatos, California.

Dan Heath is a senior fellow at Duke University's Center for the Advancement of Social Entrepreneurship (CASE). He and his brother, Chip are the bestselling authors of Made to Stick and Switch. He lives in Raleigh, North Carolina.

About Charles Kahlenberg

Stefan Rudnicki first became involved with audiobooks in 1994. Now a Grammy-winning audiobook producer, he has worked on more than three thousand audiobooks as a narrator, writer, producer, or director. He has narrated more than three hundred audiobooks. A recipient of multiple AudioFile Earphones Awards, he was presented the coveted Audie Award for solo narration in 2005, 2007, and 2014, and was named one of AudioFile’s Golden Voices in 2012.