Publisher Description
Everyone knows about the business potential represented by the huge millennial age group. But how do you manage the next generation millennial sales force required to reach this gigantic market?
Meet your new sales force: They love collaboration, live and breathe technology, and happily bring assignments home. They also show up late, resist authority, text their friends in meetings, and job hop like there's no tomorrow.
You can bark orders all you want, but it won't work with millennials. To get great sales results, you need to let go of old school approaches and learn to speak their language.
Creating Sales Stars is your field guide to managing today's emerging sales professionals. Packed with generational insights and surefire strategies, the book helps you create a back bench of future sales leaders; fire them up and keep them focused on sales; establish a fun, meaningful environment; train them and retain them; apply the right pressure; teach without preaching; ensure they feel valued; and mine their tech savvy.
Millennials crave feedback, flexibility, and opportunities to grow. This frank and incisive book shows how to give them what they need—and achieve the results you want.
Download and start listening now!
About the Authors
Stephan Schiffman is a certified management consultant who has trained a wide variety of companies, including IBM, AT&T, Motorola, Sprint, CIGNA, and many others. He has trained over 500,000 professionals in over 9,000 companies. Previously he was a broadcasting executive and an account executive for a brokerage firm. Schiffman is a frequent guest on national radio and television shows, including CNBC’s Smart Money, Steals and Deals, Money Talk, AP’s Special Assignment, and others.
Gary Krebs is a longtime book publisher, author, and editor with three decades of publishing experience.
About the Narrators
Paul Boehmer is an American actor best known for his numerous appearances in the Star Trek universe, in addition to Frasier, Judging Amy, Guiding Light, and All My Children. He is a 1992 Masters of Fine Arts graduate of the Professional Theater Training Program at the University of Delaware. As a narrator, Paul has won several AudioFile Earphones Awards as well as an Audie Award.
Jonathan Todd Ross is a writer and an Earphones and Audie Award–winning voice actor. He has lent his voice to numerous anime television shows, including Yu-Gi-Oh! and Sonic X.
Paul Boehmer is an American actor best known for his numerous appearances in the Star Trek universe, in addition to Frasier, Judging Amy, Guiding Light, and All My Children. He is a 1992 Masters of Fine Arts graduate of the Professional Theater Training Program at the University of Delaware. As a narrator, Paul has won several AudioFile Earphones Awards as well as an Audie Award.