Noted sales trainer, Stephan Schiffman, the famous master of cold calls and sales techniques, provides bite-sized tips on correcting common sales problems, using the same nuggets-of-advice format as in many of his other books!
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"Quick read (read it in an hour or so) that outlines the worst mistakes in sales. The great thing is that, no matter what you're selling, the principles translate. Highly recommended as either an overview or first introduction to sales." — Joshua (4 out of 5 stars)
"Quick read (read it in an hour or so) that outlines the worst mistakes in sales. The great thing is that, no matter what you're selling, the principles translate. Highly recommended as either an overview or first introduction to sales."
“25 Sales Mistakes is essential for any professional or organization committed to sales excellence.”
" Schiffman rocks. Small book. Read in one hour. This revised version has 5 extra points bringing the total to 30. "
Stephan Schiffman is a certified management consultant who has trained a wide variety of companies, including IBM, AT&T, Motorola, Sprint, CIGNA, and many others. He has trained over 500,000 professionals in over 9,000 companies. Previously he was a broadcasting executive and an account executive for a brokerage firm. Schiffman is a frequent guest on national radio and television shows, including CNBC’s Smart Money, Steals and Deals, Money Talk, AP’s Special Assignment, and others.
Mike Ferreri is a voice talent and audiobook narrator.
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