Seize the chance to be extraordinary.
Who has made the biggest difference in your life? Whose words and actions have uplifted and motivated you to excel? Chances are it was someone like Fred the Postman -- so outstanding in his service that Mark Sanborn realized this mail carrier could be an example for any person wanting to be extraordinary.
The “Fred Factor” is summarized by four principles that will release fresh energy, enthusiasm, and creativity in your career and life:
• Make a Difference
• Build Relationships
• Create Value
• Reinvent Yourself
You, too, can apply The Fred Factor to enrich the lives of customers, co-workers, friends, and family members, as well as reach new levels of personal success yourself. Sanborn also shows how to discover and develop other Freds.
Why not become a “Fred” yourself? You will turn the ordinary moments of life into extraordinary opportunities to make a difference in the world.
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"More solid advice from Mark Sanborn on how to turn your mundane life in an extraordinary one. Don't let your external circumstances dictate your attitude. Serve those around you in a cheerful and thoughtful way, and good things will happen, even if they are just improvements to your attitude."
— Steelman (4 out of 5 stars)
The Fred Factor is a powerful, poignant parable of success. It’s about going the extra mile and always doing more than is expected. It is revolutionary, yet simple. It is life changing.
— Brian Tracy, author of Focal Point and Goals: How to Get Everything You Want—Faster Than You Ever Thought Possible" Simple, but effective. I would recommend for a management team discussion. "
— Alissa, 2/18/2014" This was another book I read for my MSSL class. Very interesting. "
— Crissy, 2/16/2014" Fred is a postman who brings creativity and passion to his work; the book is about bringing the same to your work and life. "
— Joan, 2/10/2014" My boss gave us each a copy- fast read, good content "
— Missy, 2/8/2014" A really good motivational book about the author's letter carrier, Fred who is outstanding in every way. It shows how possessing the Fred Factor can assist you in business and in every day life in general. A very fast and enjoyable read. "
— Mdp411, 1/30/2014" If only the business/financial industry would follow its own advice. Good read. "
— Manny, 1/25/2014" I enjoyed this simple guide to being a better servant. "
— Djs76, 1/16/2014" Whether you are a working soul or not, this is incredibly helpful "
— Cyndi, 1/16/2014" Very inspiring and easy read of how to put passion into your life, and yield fulfillment. The 4 principles are simple and practical. "
— Patricia, 1/11/2014" Last book I read in 2009 --- gift from a friend; huge impact. "
— Mrs., 12/28/2013" This book is supposed to be a motivator, but all it did for me was make me view Fred as an overly intrusive mail carrier and the author as a poor planner who has absolutely no compunction about imposing on others due to his utter lack of planning. Ugh. "
— Renie, 11/20/2013" One of those "good little quick reads". We now use it with pharmacy students due to Fred's personal commitment to service excellence. Having just read A Whole New Mind , I appreciated the use of storytelling to deliver the messages. "
— Kristin, 10/22/2013" Im a FRED. Thanks Sarah for another well read book. Who knew that Love could be described as Fredisum. "
— Andrew, 10/8/2013" This is a very interesting book about making the most out of work and life, all inspired by a postman named Fred. "
— Jeremy, 9/23/2013" Terrific concept of bringing passion into your work "
— John, 9/1/2013" Motivational book to help create the best person you can be. "
— Bev, 6/27/2013" it is a live life to the fullest type book, or at least that is what I thought. it was indeed insightful and would recommend the book. "
— Jennifer, 12/27/2012" Pablum...if you don't have the initiative or motivation to do your best at your job and in your life then you probably won't pick this book up anyway. "
— Gayle, 10/4/2012" Quick read-helps change your attitude about work! "
— Tamara, 8/20/2012" Simple and easy book to read with great suggestions on how to be a better person in all aspects of life. "
— Maria, 8/10/2012" Incredible book. Very inspiring. Anybody in customer service, or really ANY service field, should read this book :) "
— Buffy, 7/7/2012" Great book for teams at work. It really shows what doing a little something extra will make a difference. Great quote from the book: "The Fred Factor is doing something common uncommonly well." "
— Andrew, 1/18/2012" Easy read with common sense advice. I would recommend the book and the advice. "
— Allison, 12/22/2011" We were assigned to read this book at my job & they wanted us to apply these lessons learned (in the book) into our workplace & our lives. There are wonderful stories in this book & greatness that will make you smile : ) Kind of like, random acts of kindness to inspire you. "
— Rebeca, 5/23/2011" Easy read and a great story for everyone in the workplace. A good book to give team members as a gift. In fact I received it as a gift from one of my bosses back in the day. "
— Gina, 4/27/2011" How to give great personnel service in every aspect of your life. Some of this is just to good to be believed. "
— Violet, 4/16/2011" The Fred Factor is a very simple but yet very interesting book that doesn't bore you but refreshes your mind about little things that make a big difference.<br/><br/>I recommend it to social or customer care/service people. "
— Anthony, 3/2/2011" I couldn't choose between 2 or 3 stars. For me it was just OK, but I had to read it for work, and I am so not into this sort of thing. People who enjoy this kind of book will probably really enjoy it "
— Casey, 3/1/2011" Ok my bosses gave this to me to read so why not it seems like an easy read. "
— Annie, 2/21/2011" Terrific concept of bringing passion into your work "
— John, 2/19/2011" This was a book club read...books by motivational speakers aren't really my thing. "
— Margy, 2/11/2011" Great motivational book. If we could all be a "Fred" in our everyday activities, this world would be an amazing place to live :)!! "
— Rhona, 1/14/2011" Great concept of making a difference to those you work with - and life in general. "
— Susan, 11/14/2010" Good short book for both employees and employers. A good reminder on the importance of personal responsibility for us in the service industry. "
— Robert, 10/20/2010" Short easy read with an important message for all of us - whatever you do, do your best and then some. "
— Renee, 10/20/2010" This book was really inspirational and a quick read. It is useful for everyday life. At times, the author was very repetitive. "
— Val, 10/12/2010" Quick read. Customer service oriented. You will find yourself picking out "Freds" everywhere you go. "
— Kristi, 10/7/2010" This is such an easy read and really great for service-driven companies out there. "
— Mike, 9/6/2010Mark Sanborn, CSP and CPAE, is president of Sanborn & Associates, Inc., an idea studio dedicated to developing leaders in business and in life. He is an international bestselling author and noted authority on leadership, customer service, and turning the ordinary into the extraordinary. His book The Fred Factor has sold over one million copies. Leadershipgurus.net lists him as one of the top fifteen leadership experts in the world.