Sales training doesnt develop sales champions. Managers do. The secret to developing a team of high performers isnt more training but better coaching. When managers effectively coach their people around best practices, core competencies and the inner game of coaching that develops the champion attitude, it makes your training stick. With Keith Rosens coaching methodology and proven L.E.A.D.S. Coaching Framework used by the worlds top organizations, youll get your sales and management teams to perform better - fast. Coaching Salespeople into Sales Champions is your playbook to creating a thriving coaching culture and building a team of top producers. This book is packed with case studies, a 30 Day Turnaround Strategy for underperformers, a library of coaching templates and scripts, as well as hundreds of powerful coaching questions you can use immediately to coach anyone in any situation. You will learn how to confidently facilitate powerful, engaging coaching conversations so that your team can resolve their own problems and take ownership of the solution. Youll also discover how to leverage the true power of observation and deliver feedback that results in positive behavioral changes, so that you can successfully motivate and develop your team and each individual to reach business objectives faster. Winner of Five International Best Book Awards, Coaching Salespeople Into Sales Champions is your tactical, step-by-step playbook for any people manager looking to: Boost sales, productivity and personal accountability, while reducing your workload Conduct customer/pipeline reviews that improve forecast accuracy, customer retention and uncover new selling opportunities Achieve a long term ROI from coaching by ensuring its woven into your daily rhythm of business Design, launch and sustain a successful internal coaching program Turn-around underperformers in 30 days or less Build deeper trust and handle difficult conversations by creating alignment around each persons goals and your objectives Coach and retain your top performers Collaborate more powerfully and communicate like a world-class leader Training develops salespeople. Coaching develops sales champions. Your new competitive edge.
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Keith Rosen is the CEO of Profit Builders, a sales training and coaching company. He has written several bestsellers on time management, cold calling, and closing the sale, including Coaching Salespeople into Sales Champions, the #1 bestselling sales management book on Amazon.com. Keith has been named one of the five most influential executive coaches by Inc. magazine and Fast Company, and was featured on the show Man Men. He lives in New York with his wife and three children.
Dennis Holland is a voice actor with an extensive background from commercials for Lucky Charms, Sam Adams, Panasonic, American Express, and others, to audiobooks by authors such as Anita Shreve, William Gibson, and Douglas Brinkley. He previously worked as a talent representative for television sports and news personalities.