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Download Spin Selling Audiobook

Extended Audio Sample Spin Selling, by Neil Rackham
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (1,499 ratings) (rate this audio book) Author: Neil Rackham Narrator: Bob Kalomeer Publisher: HighBridge Company Format: Abridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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How do some salespeople consistently outsell their competition? Why does closing work in small sales but fail in larger ones? How can salespeople dramatically increase their sales volume from major accounts?

Spin Selling has the answers. Developed from 12 years of research into thousands of sales calls, the Spin strategy is already being used by many of the world's top sales forces. If you're in sales, or if you manage a sales force, you need these revolutionary, easy-to-apply techniques.

With wit and authority, Neil Rackham explains why traditional sales models don't work for large sales. He shows how conventional selling methods are doomed to fail in major sales. And he unfolds the enormously successful Spin strategy, using real-world examples and informative cases. The methods are controversial, and they often go against the grain of conventional sales training. But the powerful evidence Rackham presents will convince and convert you.

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Listener Opinions

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Grant Weaver | 2/20/2014

    " One of the best sales books out there. The SPIN question method works really well. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by Jennifer | 2/5/2014

    " Some useful, tactical points in sales. Not particularly applicable to all kinds of sales but insightful at times. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Ben Gowler | 2/1/2014

    " Anyone can sell low cost items, Selling to large accounts is a completely different prospect. This book is fantastic for aiding the transition. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Mike | 1/31/2014

    " Best sales methodolgy around. For anyone who is in sales they should read this book and use it as your sales bible "

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