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Download We Are All Weird: The Myth of Mass and The End of Compliance Audiobook

Extended Audio Sample We Are All Weird: The Myth of Mass and The End of Compliance Audiobook, by Seth Godin Click for printable size audiobook cover
3.35 out of 53.35 out of 53.35 out of 53.35 out of 53.35 out of 5 3.35 (26 ratings) (rate this audio book) Author: Seth Godin Narrator: Seth Godin Publisher: Brilliance Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: September 2011 ISBN: 9781455821235
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We Are All Weird is a celebration of choice, of treating different people differently, and of embracing the notion that everyone deserves the dignity and respect that comes from being heard. The audiobook calls for end of mass and for the beginning of offering people more choices, more interests, and giving them more authority to operate in ways that reflect their own unique values.

For generations, marketers, industrialists, and politicians have tried to force us into little boxes, complying with their idea of what we should buy, use or want. And in an industrial, mass-market driven world, this was efficient and it worked. But what we learned in this new era is that mass limits our choice because it succeeds on conformity.

As Godin has identified, a new era of weirdness is upon us. People with more choices, more interests, and the power to do something about it are stepping forward and insisting that the world work in a different way. By enabling choice we allow people to survive and thrive.

Download and start listening now!

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Listener Opinions

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Eralee | 2/16/2014

    " The author makes some interesting comments about creating for the masses versus designing for those who have a niche interest. I realized I was at the end of the book and no direction to take the information I just read. Felt like the author went on a ramble on the topic. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Jason Bagley | 2/14/2014

    " I'm enjoying Seth's books less and less. He seems to go on about a particular subject in his books for chapters, rehashing different examples to illistrate the same point and this book is no different. This book could probably be summed up in a blog post. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Luca Conti | 2/12/2014

    " Audiobook with Seth Godin's voice is highly recommended "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Leslie | 2/6/2014

    " Great book on marketing today - short and fast read. Makes you look at the world in a different way - that selling to the masses is old fashioned. Great book for someone who doesn't like to read, but wants to keep up to date... "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 George Donigian | 1/29/2014

    " Seth Godin at his pointy-hatted best: insightful, witty, discerning. Godin has a disarming way of noticing the obvious and then using that obvious to describe shifting paradigms. Here Godin focuses on four words: mass, normal, weird, rich. As on his blog and other writings, he describes the decline of mass marketing and affirms the new clusters and tribes. A quick read and one that offers encouragement to those of us who choose to move beyond the mass of "normal." "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Ron | 1/18/2014

    " borrowed a free copy from amazon prime, wouldn't recommend buying this "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Valerie | 1/12/2014

    " Interesting. Would make for a great discussion. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Георги Станчев | 1/11/2014

    " This book it's really fantastic. With different style.... :) "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Jennifer Louden | 11/27/2013

    " Like the best of his blog, this little gem connected the dots for me about ideas I've been thinking about for years. Seth doesn't offer answers or how to in this book at all but gets you thinking about what conformity is from a soul and marketing angle. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Jolene | 11/27/2013

    " I started this book several months ago and I find it strange that it never took hold for me. I usually devour Seth's books. This one -- just isn't doing it for me. I'll keep it on my list and maybe someday I will pick it up and 'GET' the point. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Brendan | 11/4/2013

    " The sociology of Gladwell meets Seth's take on modern marketing. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Steve | 10/26/2013

    " Standard Seth Godin book, short and sweet. He says the words 'tribe', 'normal', and 'weird' excessively, which is probably more apparent in the audiobook version I listened to. He has some great ideas and interesting propositions. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Joey | 12/9/2012

    " Definitely not the best Seth Godin book I have read. Very short read, but still somewhat interesting. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Nikita T. Mitchell | 8/14/2012

    " A short and sweet read. I love Seth Godin's ability to communicate great ideas so succinctly. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Topherjaynes | 8/1/2012

    " Short and sweet. Great thoughts so don't let the brevity fool you "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Jeremie Averous | 6/27/2012

    " Another book by Seth Godin, very much in line with his usual work and philosophy. The stand of this book though is a fun way of expressing his usual thesis about how the world changes. Entertaining! "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Dustin | 5/2/2012

    " Let's just say that this book caused me to feel very validated. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Jerome Espinosa | 11/2/2011

    " I'm weird myself, & that's why I enjoyed reading this book! "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 James | 10/23/2011

    " Ok but not as good as others I've read from Godin. Strong as always on marketing, but he jumps the shark by delving more deeply into general sociology and history. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Luca | 10/22/2011

    " Audiobook with Seth Godin's voice is highly recommended "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Adam | 10/10/2011

    " Very quick read. Not as much insight as I had hoped. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Brian | 10/10/2011

    " Not my cup of tea. 'nuff said. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Chris | 10/10/2011

    " Not as much quotable content as tribes, but an important read all the same. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Jennifer | 10/8/2011

    " Like the best of his blog, this little gem connected the dots for me about ideas I've been thinking about for years. Seth doesn't offer answers or how to in this book at all but gets you thinking about what conformity is from a soul and marketing angle. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Alistair | 10/7/2011

    " Another Godin book where you grok the theme in the first few pages, but continue to the end anyway. It's worth it for his clarity of thought, even if the ideas aren't earth shattering (or maybe they're just obvious in hindsight, like all the best ideas). "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Angel | 10/4/2011

    " It's not as good as Poke the Box, and not just because of the creepy guy on the cover. Some interesting thoughts, but mostly geared towards marketing. "

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About the Author
Author Seth Godin

Seth Godin is the former Vice President of Direct Marketing at Yahoo! and the founder of Squidoo.com. His blog is one of the most popular marketing blogs in the world. Godin is the author of over a dozen books, all of which have been bestsellers. Notable titles include Tribe: We Need You to Lead UsPoke the Box, and Purple Cow: Transform Your Business by Being Remarkable. He has been a speaker at numerous large companies nationwide, including Disney, Cadillac, eBay, Google, Amazon, Eddie Bauer, and many others.