A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas—or anything else—this book is for you.
When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What are the selling secrets that turned Bettger’s life around from defeat to unparalleled success and fame as one of the highest paid salesmen in America?
The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable—and more valuable to your company—when you apply Bettger’s keen insights on:
• The power of enthusiasm
• How to conquer fear
• The key word for turning a skeptical client into an enthusiastic buyer
• The quickest way to win confidence
• Seven golden rules for closing a sale
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"I was able to listen to the majority of the book on two consecutive days over six hours of driving time… I believe it was a very productive use of my time. Now I will go back and read the print version, believing I’ll get more out of the thought process. "
— Bill Sauter (5 out of 5 stars)
Arthur Morey has won three AudioFile Magazine “Best Of” Awards, and his work has garnered numerous AudioFile Earphones Awards and placed him as a finalist for two Audie Awards. He has acted in a number of productions, both off Broadway in New York and off Loop in Chicago. He graduated from Harvard and did graduate work at the University of Chicago. He has won awards for his fiction and drama, worked as an editor with several book publishers, and taught literature and writing at Northwestern University. His plays and songs have been produced in New York, Chicago, and Milan, where he has also performed.