A powerful manifesto for CEOs and employees alike: Influential and award-winning business leader Margaret Heffernan reveals how organizations can build ideal workplace cultures and create seismic shifts by making deceptively small changes.
By implementing sweeping changes, businesses often think it’s possible to do better, to earn more, and have happier employees. So why does engagement prove so difficult and productivity so elusive?
In Beyond Measure, Margaret Heffernan looks back over her decades spent overseeing different organizations and comes to a counterintuitive conclusion: it’s the small shifts that have the greatest impact. Heffernan argues that building the strongest organization can be accelerated by implementing seemingly small changes, such as embracing conflict as a creative catalyst; using every mind on the team; celebrating mistakes; speaking up and listening more; and encouraging time off from work.
Packed with incredible anecdotes and startling statistics, Beyond Measure takes us on a fascinating tour across the globe, highlighting disparate businesses and revealing how they’ve managed to change themselves in big ways through incremental shifts. How did the CIA revolutionize their intelligence gathering with one simple question? How did one organization increase their revenue by $15 million by instituting a short coffee break? How can a day-long hackathon change the culture of a company? Told with wry wit and knowing humor, Heffernan proves that it’s often the small changes that make the greatest, most lasting impact.
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“What could be better for a down-to-earth, no-nonsense directive on organizational change than a down-to-earth, no-nonsense, direct narration? Margaret Heffernan’s voice is best described as ‘fortifying’: part gravitas and part grandmother—assuming that that grandmother has served as the CEO of several businesses and is a public-affairs veteran. As her anecdotes affirm, Heffernan has encountered a multitude of management fads throughout her years as a business leader. She’s not interested in offering another. Instead, with a few breaths of fresh air and clear sentences, she directs listeners to simple but not necessarily easy approaches to real organizational change—no fashionably desk-free office spaces or million-dollar consultants required.”
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