As one of the top salespeople in the world, Brian Tracy knows the ability to close the sale is the key skill required by all top sales professionals. Fortunately, closing the sale is a skill that can be learned by practicing the closing skills of the highest paid salespeople in every business. When salespeople follow a practical, proven, step-by-step process, they can get more orders, faster and easier than ever before. In The Art of Closing the Sale listeners will learn to: • build value by focusing on benefits and solutions • lower perceived risk by emphasizing guarantees and assurances • answer any objection • bring a sales conversation to a natural and easy conclusion by using some of the best questions ever discovered The more confident people become in closing the sale, the more people they will see and the more sales they will make-in any market.
Download and start listening now!
"A should-read book on sales and selling techniques for knowledge workers, managers, executives, and entrepreneurs."
— Lori (4 out of 5 stars)
" I like reading sales books; they keep me fired up and they always have good ideas for handling objections when you're trying to persuade someone. At the end of the day, all persuasion is sales, so these books are like life coaching. "
— Russ, 6/29/2012" A straightforward self help book directed at the full time sales person. A quick informative read that defines some terms and lays down the basic principles of Tracy's seminars "
— Steve, 2/8/2011" Tracy communicates well and helps you get over the hurdle of actually closing the sale. "
— Rich, 12/31/2010" I like reading sales books; they keep me fired up and they always have good ideas for handling objections when you're trying to persuade someone. At the end of the day, all persuasion is sales, so these books are like life coaching. "
— Russ, 10/21/2010Brian Tracy is chairman and CEO of Brian Tracy International. As a keynote speaker and seminar leader, he addresses more than 250,000 people each year and is one of America’s leading authorities on the development of human potential and personal effectiveness. He has worked with the executives and staff of such firms as IBM, Arthur Andersen, McDonnell Douglas, and the Million Dollar Round Table. He is the author of over seventy books and more than 300 audio and video learning programs. He has given more than five thousand talks and seminars to five million people worldwide, bringing a unique blend of humor, insight, information, and inspiration.