Self Mastery Through Conscious Autosuggestion (full original title): Emile Coué, a French psychologist and pharmacist, introduced a new method of healing and self-improvement using the power of auto-suggestion. Self Mastery details his method and explains how the whole concept of optimistic autosuggestion works and how to use it for your own betterment. Discover how his methods can help you, just as they have helped millions of others.
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Émile Coué (1857–1926) was a French psychologist and pharmacist who introduced a method of psychotherapy, healing, and self-improvement based on self-hypnosis, and characterized by frequent repetition of the formula, “every day in every way, I am becoming better and better.” The familiar mantra became known as Couéism.
Dale Carnegie (1888–1955) was a pioneer in corporate training programs and the developer of famous courses in self-improvement, public speaking, and interpersonal skills. His best know book, How to Win Friends and Influence People, first published in 1936, has remained popular ever since.