The new way to transform a sales culture with clarity, authenticity, and emotional intelligence. Too often, the sales process is all about fear. Customers are afraid that they will be talked into making a mistake; salespeople dread being unable to close the deal and make their quotas. No one is happy. Mahan Khalsa and Randy Illig offer a better way. Salespeople, they argue, do best when they focus 100 percent on helping clients succeed. When customers are successful, both buyer and seller win. When they aren't, both lose. It's no longer sufficient to get clients to buy; a salesperson must also help the client reduce costs, increase revenues, and improve productivity, quality, and customer satisfaction. This audiobook shares the unique FranklinCovey Sales Performance Group methodology that will help readers: · Start new business from scratch in a way both salespeople and clients can feel good about · Ask hard questions in a soft way · Close the deal by opening mindsClose the deal by opening minds Read by the authors Mahan Khalsa and Randy Illing, with Stephen R. Covey
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"I took a course from Mahan Khalsa on Consultative Selling, and the CDS describe the process of how to ask effective questions, and recognize serious buyers of services. Outstanding course, CDs can't do the course justice...but all great material on understanding the process of influecing a buyer."
— Janet (5 out of 5 stars)
" Read this original version rather than the updates. If you sell Complex products or services, you learn about the ORDER process. The audiobook is worth a listen too. "
— Promod, 5/24/2013" This is the book that all of my business relationships are based on. I have a copy at home, a copy in the office and a copy ready to give away. I refer to what I take away with each read several times each day. "
— Brian, 7/27/2012" Don't hold back what you trying to accomplish, be upfront and honest in your dealings. "
— Vincent, 9/11/2010" Emphatic communication is the best selling tool. "
— Bernard, 11/15/2009" This is the book that all of my business relationships are based on. I have a copy at home, a copy in the office and a copy ready to give away. I refer to what I take away with each read several times each day. "
— Brian, 2/18/2009
Mahan Khalsa is the founder of the FranklinCovey Sales Performance Group. He has consulted extensively with many Fortune 1000 companies, including Microsoft, Oracle, Accenture, Aon, Motorola, and GE Real Estate and is the coauthor of Let’s Get Real or Let’s Not Play: Transforming the Buyer/Seller Relationship.
Randy Illig is a key leader of the Sales Performance Group of Franklin Covey. He has more than twenty-five years of experience ranging from direct sales and general manager to successful entrepreneur. He has been named the Ernst & Young Entrepreneur of the Year and has been awarded the Arthur Andersen Strategic Leadership Award.
Dr. Stephen R. Covey (1932-2012) was a world-renowned authority on leadership and family relations. He held a bachelor of science from the University of Utah, an MBA from Harvard, and a PhD from Brigham Young University. Dr. Covey served as Vice Chairman of FranklinCovey Co., and was an in-demand speaker, teacher, and organizational consultant.