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Download The Tipping Point: How Little Things Can Make a Big Difference Audiobook

Extended Audio Sample The Tipping Point: How Little Things Can Make a Big Difference, by Malcolm Gladwell
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (220,963 ratings) (rate this audio book) Author: Malcolm Gladwell Narrator: Malcolm Gladwell Publisher: Hachette Audio Format: Abridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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Why did crime in New York drop so suddenly in the mid-90s? How does an unknown novelist end up a best-selling author? Why is teenage smoking out of control, when everyone knows smoking kills? What makes TV shows like Sesame Street so good at teaching kids how to read? Why did Paul Revere succeed with his famous warning?

In this brilliant and groundbreaking book, New Yorker writer Malcolm Gladwell looks at why major changes in our society so often happen suddenly and unexpectedly. Ideas, behavior, messages, and products, he argues, often spread like outbreaks of infectious disease. Just as a single sick person can start an epidemic of the flu, so too can a few fare-beaters and graffiti artists fuel a subway crime wave, or a satisfied customer fill the empty tables of a new restaurant. These are social epidemics, and the moment when they take off, when they reach their critical mass, is the Tipping Point.

In The Tipping Point, Gladwell introduces us to the particular personality types who are natural pollinators of new ideas and trends, the people who create the phenomenon of word of mouth. He analyzes fashion trends, smoking, children's television, direct mail, and the early days of the American Revolution for clues about making ideas infectious, and visits a religious commune, a successful high-tech company, and one of the world's greatest salesmen to show how to start and sustain social epidemics.

The Tipping Point is an intellectual adventure story written with an infectious enthusiasm for the power and joy of new ideas. Most of all, it is a road map to change, with a profoundly hopeful message, that one imaginative person applying a well-placed lever can move the world. Download and start listening now!

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Listener Opinions

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 by Karoline | 2/9/2014

    " I really liked his other book "Outliers" more. This one was a little repetitive. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Alicia Miller | 2/1/2014

    " Really enjoyed this. Can easily put down and come back to.... "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Yvonne Tse crepaldi | 1/30/2014

    " make you realize what you didn't "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Saad Usman | 1/28/2014

    " My first experience with Malcom Gladwell. good book! "

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