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Download The Invisible Touch: The Four Keys to Modern Marketing Audiobook

Extended Audio Sample The Invisible Touch: The Four Keys to Modern Marketing, by Harry Beckwith
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (57 ratings) (rate this audio book) Author: Harry Beckwith Narrator: Jim Ward Publisher: Hachette Audio Format: Abridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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Harry Beckwith, the author of Selling the Invisible, is back with a treasury of quick, practical, and entertaining strategies for attracting and keeping clients by using The Invisible Touch. Service businesses sell something that cannot be seen or heard; they sell an experience. For that experience to be exceptional, these companies need to understand their clients. Beckwith applies the study of human nature to the world of business, and the result is a thorough, informative, and easily implemented marketing plan. Download and start listening now!

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Listener Opinions

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Marcus | 8/23/2010

    " His four books are the basics on Marketing, written in a very direct way. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Marcus | 8/5/2010

    " His four books are the basics on Marketing, written in a very direct way. "

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