Extended Audio Sample

Download Rule #1: The Simple Strategy for Successful Investing-in Only 15 Minutes a Week! Audiobook

Extended Audio Sample Rule #1: The Simple Strategy for Successful Investing-in Only 15 Minutes a Week! Audiobook, by Phil Town Click for printable size audiobook cover
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (400 ratings) (rate this audio book) Author: Phil Town Narrator: Marc Cashman Publisher: Penguin Random House Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: March 2006 ISBN: 9781415932124
Regular Price: $22.86 Add to Cart
— or —
FlexPass™ Price: $18.95$5.95$5.95 for new members!
Add to Cart learn more )

In this book, self-made millionaire Phil Towns will show you how he turned $1,000 into $1 million in only five years, and then proceeded to make many millions more.

Before I became “Phil Town, teacher of investing principles to more than 500,000 people a year,” I was a lot like you: someone who viewed individual stock investing as way too hard to do successfully. As a guy who barely made a living as a river guide, I considered the whole process pretty impenetrable, and I was convinced that to do it right you had to make it a full-time job. Me, I was more interested in having full-time fun.

So I was tempted to do what you’re probably doing right now: letting some mutual fund manager worry about growing your nest egg. Let me tell you why that decision could one day make you absolutely miserable.

The fact is, because of natural market cycles, the mutual fund industry is likely to soon be facing twenty years of flat returns. That means that if you’ve got your nest egg tucked away in funds—especially the type found in most 401ks—your egg won’t get much bigger than it is now. Translation: Get ready for a retirement filled with lots of cold cuts, plenty of quality TV-watching time, and a place to live that’s too small to accommodate your visiting kids.

I came to investing as a person who wasn’t great at math, possessed zero extra cash, and wanted a life—not an extra three hours of work to do every day. Fortunately, I was introduced to The Rule.

Rule #1, as famed investor Warren Buffett will tell you, is don’t lose money. Through an intriguing process that I’ll clarify in this book, not losing money results in making more money than you ever imagined. What it comes down to is buying shares of companies only when the numbers—and the intangibles—are on your side. If that sounds too good to be true, it’s because the mind-set I’ll be introducing you to leads not to bets but to certainties. Believe me, if there were anything genius-level about this, I’d still be a river guide collecting unemployment much of the year.

Part of the secret is thinking of yourself as a business owner rather than a stock investor. Part is taking advantage of today’s new Internet tools, which drastically reduce the “homework factor.” (We’re talking a few minutes, tops.) Part is knowing the only five numbers that really count in valuing a potential investment. And part—maybe the most important part—is using the risk-free Rule #1 approach to consistently pay a mere 50 cents to buy a dollar’s worth of a business.

What I won’t waste your time with is fluff: a lot of vague parables reminding you of what you already know and leaving you exactly where you started. This is the real deal, folks: a start-to-finish, one-baby-step-at-a-time approach that will allow you to retire ten years sooner than you planned, with more creature comforts than you ever imagined. Download and start listening now!


Quotes & Awards

  • Town's investment guide is manna from heaven… engaging and accessible… Town’s ability to break down that philosophy into a detailed, step-by-step program that can be understood by any reader with basic math skills is unique… will leave readers feeling empowered and ready to manage their money themselves. Publishers Weekly (starred review)
  • Extraordinarily readable…provides investors with surefire tools to outperform costly advisors. Follow Town’s simple, time-tested precepts, and even unsophisticated investors will leave most mutual fund managers in the dust. Arthur Levitt, author of Take on the Street and former Chairman of the Securities and Exchange Commission
  • A really smart, homework-driven read that tells you precisely how to do it. Rule #1 may be the clearest and best book out there to get you on the path to riches. This one’s special! James J. Cramer, host of CNBC’s “Mad Money” and Markets Commentator, thestreet.com
  • Rule #1 is an investment Bible for our time. In fun, easy-to-understand words, Phil Town tells you how to buy quality stocks at a discount. Rich Karlgaard, publisher, Forbes magazine, and author of LIFE 2.0
  • “For the individual investor, Rule No. 1 should be, ‘Read Rule #1.’ This book debunks a lot of myths in the market and provides pearls of common-sense wisdom…Indeed, Rule #1 rules. Gene Marcial, Senior Writer, Business Week
  • Rule #1’s common-sense, pragmatic approach is money in the bank.  This step-by-step guide is methodically researched and terrifically accessible … Can you really beat the mutual fund mangers and so-called experts at their own game?  Hell yes! Jonathan Hoenig, Portfolio Manager, Capitalistpig Hedge Fund, and regular contributor to Fox News Channel
  • Rule #1 is probably one of the most inclusive, no nonsense, fundamental books about investing in the stock market I’ve ever read. This book is a must-read for everyone; from beginner students of the market to super know-it-alls. Danielle Hughes, President and CEO, Divine Capital Markets LLC
  • A refreshing departure from those boring investing books… If you're tired of being shut out of how exactly the rich guys on Wall Street make money, this important book will teach you how to run with the bulls. It's priceless. Elizabeth MacDonald, Senior Editor at Forbes Magazine; regular, “Forbes on Fox”

Listener Opinions

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Dino Dinarga | 2/18/2014

    " This a very good book for someone who has no idea how to invest in stocks. It gives you a great mindset on how to pick a stock and make profit out of it. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Mike Nilson | 2/13/2014

    " Really inpiring and great info. The only down side is he makes it seem too easy to make big money in stocks "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Amber | 2/11/2014

    " Very simple, step by step. Based on Warren Buffett. If I was going to invest in the stock market I would try this method, but now I am afraid to. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Becca | 2/8/2014

    " If you want to learn more about the stock market and how to invest, this is a great book. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Kurt | 2/5/2014

    " The basic concept is good. Rule #1: Don't lose money. That is a VERY important guideline in investing. But outside of that, it broadened my understanding of investing marginally, but did not enlighten me much beyond that. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Vaidy | 1/19/2014

    " good read for value investing "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 David | 1/11/2014

    " One more investment book to add to the list. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Steven | 12/2/2013

    " It was interesting. I'll take it with a grain of salt though because I'm skeptical. Good starting point for someone. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Michael | 11/8/2013

    " This was one of the first books I read on stock market investing. I liked how he provided an implementable method to evaluate companies and stocks. However, it would be more useful with more real life examples, especially in today's turbulent economy. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Ed Strosser | 9/21/2013

    " clear, well-written approach to a Warren Buffett style of investing for buying and selling undervalued company stocks "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Prabowo Shakti | 8/24/2013

    " I'm reading this book in my language, bahasa Indonesia, to be honest Phil Town a successful investor who wrote the book learn how to invest from Benjamin Graham and W Buffet. The Rule #1 teach you the basic how to invest as W Buffet doing. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Max | 7/15/2013

    " Investment advice was good, but I suppose not quite what I needed at the time of reading. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Kristen | 8/18/2011

    " Great introduction to the fundamentals of investing. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Ideen Solhtalab | 3/20/2010

    " EXCELLENT primer on individual stock investing. Read and re-read. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Brad | 3/17/2010

    " This book might seem like a gimmick, but it honestly works. Perfect for anyone who wants to get into the stock market but has not experience or education. Learn how to beat the big guys and the market. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Jason | 12/7/2009

    " Great book for those interested in learning to safely invest in the stock market. He gives you the guidelines of how to select good companies to invest in. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Suzi | 8/9/2008

    " It would take way more time than 15 minutes a week. Not interested. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Bonnie | 6/13/2008

    " For people new to investing. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Duckie | 9/24/2007

    " Do not touch. Read too many. Ashamed I even finished the first. Even if you started and got hooked - by book four, it's miserable - all but three chapters were disgusting, depressing, hopeless - I reiterate: Do. Not. Touch. "

Write a Review
What is FlexPass?
  • Your first audiobook is just $5.95
  • Over 90% are at or below $12.95
  • "LOVE IT" guarantee
  • No time limits or expirations
About the Author
Author Phil Town

Phil Town has addressed millions of people, sharing the stage with such respected public figures as Bill Clinton, Colin Powell, and Rudy Giuliani. He appears frequently on CNBC as an investing expert. Currently, he lives in Jackson Hole, Wyoming.

About the Narrator

Marc Cashman is a four-time winner of the AudioFile Earphones Award for audiobook narration. His voice has also been heard locally, regionally, nationally, and internationally on radio, television, film, documentaries, radio plays, and video games.