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Extended Audio Sample Mindless Eating: Why We Eat More Than We Think Audiobook, by Brian Wansink Click for printable size audiobook cover
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (3,572 ratings) (rate this audio book) Author: Brian Wansink, Ph.D. Brian Wansink Narrator: Marc Cashman Publisher: Penguin Random House Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: October 2006 ISBN: 9781415936115
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In this illuminating and groundbreaking new book, food psychologist Brian Wansink shows why you may not realize how much you’re eating, what you’re eating—or why you’re even eating at all.

  • Does food with a brand name really taste better?
  • Do you hate brussels sprouts because your mother did?
  • Does the size of your plate determine how hungry you feel?
  • How much would you eat if your soup bowl secretly refilled itself?
  • What does your favorite comfort food really say about you?
  • Why do you overeat so much at healthy restaurants?

Brian Wansink is a Stanford PhD and the director of the Cornell University Food and Brand Lab. He’s spent a lifetime studying what we don’t notice: the hidden cues that determine how much and why people eat. Using ingenious, fun, and sometimes downright fiendishly clever experiments like the “bottomless soup bowl,” Wansink takes us on a fascinating tour of the secret dynamics behind our dietary habits. How does packaging influence how much we eat? Which movies make us eat faster? How does music or the color of the room influence how much we eat? How can we recognize the “hidden persuaders” used by restaurants and supermarkets to get us to mindlessly eat? What are the real reasons most diets are doomed to fail? And how can we use the “mindless margin” to lose—instead of gain—ten to twenty pounds in the coming year?

Mindless Eating will change the way you look at food, and it will give you the facts you need to easily make smarter, healthier, more mindful and enjoyable choices at the dinner table, in the supermarket, in restaurants, at the office–even at a vending machine–wherever you decide to satisfy your appetite.

Download and start listening now!

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Quotes & Awards

  • [Mindless Eating] does more than just chastise those of us guilty of stuffing our faces. It also examines the effectiveness of such popular diets as South Beach or Atkins, and offers useful tips to consciously eat nutritiously. Boston Herald
  • Entertaining... Isn't so much a diet book as a how-to on better facilitating the interaction between the feed-me messages of our stomachs and the controls in our heads. Publishers Weekly

Listener Opinions

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Heather | 2/11/2014

    " Very informative book on the psychology of food and eating. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Angela | 2/2/2014

    " This is NOT a diet book but a way of looking at food and the food industry differently. It makes you think about your own eating habits and patterns in a different light! "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Debra | 2/1/2014

    " This is an excellent read; quick and easy and FUN (believe it or not), and insightful! It got me thinking a lot about the many way in which I eat mindlessly, without even thinking. I broken a couple of bad habits (well, most of the time), like eating directly out of a bag... now I try to portion out an amount, and putting the bag away. It really works, most of the time! This books contains some humorous and enlightening studies; conducted on clueless "volunteers." Anywho... I really recommend this one, and not just for those people trying to watch their waist-lines! "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Christine | 1/28/2014

    " The narrator's voice grated on my nerves (plus, must he pronounce "culinary" with a long u?), but I reluctantly admit that he offered lots of useful tips and interesting insight. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Delsa Richards | 1/27/2014

    " This was a fascinating book on the behavoiral psychology of food habits. Most of the things I read seemed so obvious, but only after someone brings them to your attention. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Heather the Hillbilly Banjo Queen | 1/14/2014

    " Awesome! Loved the research and experiments. Read it. I'm fat because I don't think. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Amanda | 1/10/2014

    " Read this book for class, loved it! Read it all through before I had to! "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Jonny Wignall | 12/25/2013

    " a must read for us porky western folk..... "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Maryrose | 12/19/2013

    " Everyone should read this book! "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Julian Pecenco | 12/3/2013

    " The studies and the results they yielded were interesting to to read, and the other data also good. The hands-on suggestions were a bit flat. On the other hand, it's hard to make basic common sense as interesting as some fad diet. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Ayelet | 11/23/2013

    " Makes you think about how and what you decide to eat, even when you aren't thinking about it. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Laura | 11/21/2013

    " This book describes the unconscious ways in which our environment encourages us to eat more - and how you can turn those tendencies on their head, to help you eat better. I found it fascinating and a very easy read. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Kewannah "Health Kick Chick" | 11/12/2013

    " I'm listening to this on audio. It's not a diet book but rather a bunch of studies on eating done by various universities with some anectdotes and insight thrown in. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Mindy | 11/8/2013

    " I decided that there were a few small things I could do to help change my habits enough to lose instead of gain weight....now all I need is the discipline to be mindful of my changes! "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Dan | 11/5/2013

    " very lightly written but kind of like Freakonomics of obesity. no surprises. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Kirsten | 6/13/2013

    " I listened to this book on tape in the car rides to and from Cheyenne. Fascinating how our minds work and the studies reported on were really interesting. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Sarah | 8/18/2012

    " It's a fascinating, hilarious book on food marketing! "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Jennifer | 6/23/2012

    " Pretty superb, I must say. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 D | 5/23/2012

    " Obviously written by a psychologist, not a sociologist. Attempts to analyze eating habits in a group setting fall short and wider social and structural factors are never accounted for; leaving a colorblind, class-free analysis that can only be applied so far. Skim for the general idea then move on. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Amanda | 5/22/2012

    " Fabulous! Everyone should read this book. Thin tome, easy to read styleev, no wonky science that's hard to understand...Best lifestyle change book on the nutrition front. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Courtney | 9/6/2011

    " Interesting read. If you like the psychology behind food and eating pick this book up. You'll find yourself quoting it to others. Thanks Alicen for sharing. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Bskidmore | 8/19/2011

    " Very interesting results from studies done by a "food psychologist." All Americans should read this.:) Great tips and fun to read! "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Amy | 8/16/2011

    " Interesting studies shared throughout the book. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Karen | 6/29/2011

    " I thought this was an interesting book! "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Jana | 6/28/2011

    " It really does explain a lot. It had some great information that helped me change my eating habits, at least for a little while! "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Celeste | 6/22/2011

    " Luckily, this was a quick, easy read because the more I read, the more I ate. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Pam | 6/17/2011

    " Food for thought, will have to consider my three changes for the month & work on the little things. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Jessica | 6/15/2011

    " This was a fascinating book. All about the psychology of eating and how our environment and marketing changes our perceptions. Not a diet book, but good tips for being more mindful and aware. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Lynnea | 5/28/2011

    " Very interesting. Most of these ideas/concepts seem like common sense and I had heard them before. But reading the actual studies was kind of fascinating.
    A very simple, easy-to-read book. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 La | 5/23/2011

    " Interesting. His work centers around adjusting the things around food (room, menu, size, plate, packaging, etc) to see how people respond and how much of this very subtle tweaking can "trick" us into eating more. I think eating a little more conscientiously would be good for everyone. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Traci | 5/16/2011

    " As a Registered Dietitian this book really was nothing completely new, but really puts eating and diet into perspective. I am against "dieting" so this book really was a great new take on why we shouldn't diet and why we eat the things we do. Very interesting and not at all boring. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Danielle | 5/14/2011

    " Great book! This is a quick read and very interesting. I was sad when I realized I came to the end of the book, I wanted to read more! "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Laura | 5/13/2011

    " A fascinating look at the environmental factors that affect how much we eat and what we can do about it. There is a lot of information packed into this short book, so I will probably read it again and take notes this time. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Aengels | 5/6/2011

    " An easy read and very interesting. Who would have thought that do much goes into what we eat! "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Sally | 4/21/2011

    " Well written and full of fun facts. Wish the author could sit next to me and tell me when I am mindless eating. Working on strategies and trying to be more mindful about what I'm eating. "

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About the Author
Author Brian Wansink

Brian Wansink, PhD, is a professor at and the director of the famed Cornell University Food and Brand Lab, where he is a leading expert in eating behavior. He is the author of Mindless Eating: Why We Eat More Than We Think, as well as three professional books and more than two hundred peer-reviewed journal articles. He was the 2011–12 president of the Society for Nutrition Education and Behavior, and in 2007 he was White House appointed as the USDA executive director in charge of the Dietary Guidelines for 2010 and the Food Guide Pyramid (MyPyramid.gov). Wansink lives with his family in Ithaca, New York, where he enjoys both French food and french fries.

About the Narrator

Marc Cashman is a four-time winner of the AudioFile Earphones Award for audiobook narration. His voice has also been heard locally, regionally, nationally, and internationally on radio, television, film, documentaries, radio plays, and video games.