From two pioneers in business analytics, an update of the classic book on how analytics and business intelligence are transforming competition and how leading organizations build and compete on an analytical capability. Leading companies are doing more than just collecting and storing data in large quantities-they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing supply chains and pricing, and leveraging the true drivers of financial performance. The secret weapon? Analytics-sophisticated quantitative and statistical analysis and predictive modeling supported by data-savvy leaders and powerful information technology. In Competing on Analytics, Davenport and Harris explain how analytics are transforming the basis of competition in industry after industry. They show how organizations as diverse as Procter & Gamble, Capital One, CEMEX, and the Boston Red Sox are using these tools to outperform rivals, by applying analytics to finance, manufacturing, R&D, HR, and with customers and suppliers. Presenting a practical framework of the five stages of analytical competition, this book provides managers with the roadmap for becoming an analytical competitor.
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Thomas H. Davenport, the author or coauthor of twenty-four books, is distinguished professor at Babson College, the Bodily Centennial Professor of Analytics at the UVA Darden School of Business, a fellow at the MIT Initiative on the Digital Economy, and senior advisor to Deloitte. Ian Barkin is a co-founder of 2B Ventures, an investment and advisory firm, and a serial entrepreneur in RPA and AI. He has an extensive background in BPO and digital operations. He co-authored the book Intelligent Automation and has multiple LinkedIn learning courses on technology and business. Chase Davenport is focused on the intersection of artificial intelligence and climate change. After many years as an AI researcher at Accenture, he founded the Ocean Beach Institute to bring intelligent technology to coastal climate issues.
L. J. Ganser is a multiple Audie Award–winning narrator with over six hundred titles recorded to date. Prized for versatility, his work ranges from preschool books to crime noir thrillers, from astronomical adventures in both science and science fiction, to Arctic Circle high school basketball stories. He lives in New York City with his family and dog, Mars.
L. J. Ganser is a multiple Audie Award–winning narrator with over six hundred titles recorded to date. Prized for versatility, his work ranges from preschool books to crime noir thrillers, from astronomical adventures in both science and science fiction, to Arctic Circle high school basketball stories. He lives in New York City with his family and dog, Mars.