How to Survive the Recession, Handle Layoffs, Raise Emergency Cash, Thwart an Employee Coup, and Avoid Other Potential Disasters! Don't Panic. Be Prepared. Have a Plan. Layoffs. Sales slumps. Dangerously low morale. Extreme cash tightness. Reorganizations. It's a scary world out there. Times are as tough as they've been in decades. More than ever before, companies are struggling to make ends meet, having to cut costs, lay off employees, delay new endeavors—and focus almost exclusively on SURVIVAL. And until now, there's never been a good, clear, step-by-step guide for businesses facing such sudden turns for the worse. This Audio Book May Save Your Business. Written by Worst-Case Scenario creator and entrepreneur David Borgenicht, bestselling new business superguru Mark Joyner, and many other business experts, you'll learn: • How to Stay in Business When You Can't Make Payroll • How to Fend Off an Employee Coup • How to Perform Emergency Surgery on Your Overhead And many more answers to the most dangerous situations your business will ever encounter. Most importantly, you'll get the basic training you need to make sure you're prepared—and that this NEVER HAPPENS AGAIN.
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" This book was facinating and gave a inside scoop of the overexaggerated college life, we'll see. "
— Simon, 12/27/2010" Not my thing, but a few of the parts made me laugh. Definitely a good read to just look at college stereotypes and get a good laugh about them. "
— Kiwi, 9/26/2008
David Borgenicht is a writer, editor, publisher, and co-author of all the books in the Worst-Case Scenario Survival Handbook series. He is the president and publisher of Quirk Books. Borgenicht has appeared on hundreds of television and radio programs, including the Today show, 20/20, Late Night with Conan O’Brien, the Tyra Banks Show, and many others. A popular public speaker, he has given speeches at dozens of venues, including American Express, the Commonwealth Club, and the 92nd Street Y. He currently lives with his family in Philadelphia.
Mark Joyner is an author, inventor, and serial entrepreneur. The former CEO of Aesop Marketing Corp., he is the author of many books, including The Irresistible Offer, Integration Marketing, The Worst Case Scenario Business Survival Guide, and The Great Formula.