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Download The Upside of the Downturn: Ten Management Strategies to Prevail in the Recession and Thrive in the Aftermath Audiobook

Extended Audio Sample The Upside of the Downturn: Ten Management Strategies to Prevail in the Recession and Thrive in the Aftermath Audiobook, by Geoff Colvin Click for printable size audiobook cover
0 out of 50 out of 50 out of 50 out of 50 out of 5 0.00 (0 ratings) (rate this audio book) Author: Geoff Colvin Narrator: Lloyd James Publisher: Gildan Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: June 2009 ISBN: 9781596594098
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As this historic downturn continues, managers are struggling to maintain profits, respond to customers, and lead their people. The old rules no longer apply.

But according to Geoff Colvin, one of America's most respected business journalists, even the scariest recession has an upside. Savvy managers can take practical steps to prevail now and come out stronger when the downturn ends.

Based on extensive interviews with global executives and other experts, Colvin synthesizes the ten most important guidelines for tough times. Among them:

–Reevaluate people. Mass layoffs are tempting, but great companies often find alternatives. And if your competitors fire their best people, grab them.
–Keep investing in your core business. It might make sense to actually increase some spending.
–Don't rush to cut prices. The long-term danger often outweighs the short-term boost.

Colvin tells stories of companies that have already adopted these strategies, with encouraging results.

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About the Author
Geoff Colvin, senior editor-at-large for Fortune, writes its popular column "Value Driven." He lectures widely and is a regular lead moderator for the Fortune Global Forum. He also offers daily commentary on the CBS Radio Network. His first book, Talent Is Overrated, earned international acclaim and was a Wall Street Journal, Business Week, and New York Times business bestseller. He lives in Fairfield, Connecticut.
About the Narrator

Lloyd James (a.k.a. Sean Pratt) has been narrating since 1996 and has recorded over six hundred audiobooks. He is a seven-time winner of the AudioFile Earphones Award and has twice been a finalist for the prestigious Audie Award. His critically acclaimed performances include Elvis in the Morning by William F. Buckley Jr. and Searching for Bobby Fischer by Fred Waitzkin, among others.