Read by the author.
A step-by-step system for creating customers and clients for life.
In a world that’s difficult for business professionals to cut through noise to create relationships with their customers, organizations that focus on converting their customers to members and helping them achieve lasting transformation rather than simply offering the transaction of the moment are winning.
The Ultimate Marketing Engine teaches you how to develop a system to take every customer from where they are to where they want to be by building on the innovative principles first brought to the marketing world in Duct Tape Marketing and honed over three decades of working with thousands of businesses.
In this book, you will learn:
This book introduces the Customer Success Track, an innovative new approach to marketing strategy that will transform how you view your business, your marketing and how you view every customer.
The Ultimate Marketing Engine will help you take control of your marketing while creating ridiculously consistent business growth.
Accompanying figures are available in the audiobook companion PDF download.
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John Jantsch is a marketing consultant, speaker, and the founder of the Duct Tape Marketing Consultant Network. He is the author of Duct Tape Marketing, The Commitment Engine, and The Referral Engine. He lives in Kansas City, Missouri.