Like the revolutionary bestsellers Predictably Irrational and Emotional Intelligence, Sensation is an exciting, completely new view of human behavior—a new psychology of physical intelligence (or embodied cognition)—that explains how the body unconsciously affects our everyday decisions and choices, written by one of the world’s leading psychologists.
From colors and temperatures to heavy objects and tall people, a whole symphony of external stimuli exerts a constant influence on the way your mind works. Yet these effects have been hidden from you—until now. Drawing on her own work as well as from research across the globe, Dr. Thalma Lobel reveals how shockingly susceptible we are to sensory input from the world around us.
An aggressive negotiator can be completely disarmed by holding a warm cup of tea or sitting in a soft chair. Clean smells promote moral behavior, but people are more likely to cheat on a test right after having taken a shower. Red-colored type causes us to fail exams, but red dresses make women sexier and teams wearing red jerseys win more games. We take questionnaires attached to heavy clipboards more seriously and believe people who like sweets to be nicer. Ultimately, the book’s message is startling: Though we claim ownership of our decisions, judgments, and values, they derive as much from our outside environment as from inside our minds. Now, Sensation empowers you to evaluate those outside forces in order to make better decisions in every facet of your personal and professional lives.
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“We think we’re so cool and rational, but the hot new study of physical intelligence shows that we are deeply affected by physical stimuli; red type makes us fail tests, for instance, while red jerseys make sports teams win. Internationally renowned psychologist Lobel explains how we can better evaluate the impact of sights, smells, and sounds.”
— Library Journal
“Examination of how new experiments are revealing how we are ‘unconsciously influenced in the most amazing ways by the physical experiences our senses convey’…An intriguing look at how our sensory perceptions affect our language and ability to understand abstract concepts but can also sway judgment.”
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Thalma Lobel, PhD, is an internationally recognized psychologist and director of the child development center at Tel Aviv University, where she was previously a member of the executive board of Tel Aviv University and chair of the psychology department. She has been a visiting professor at Harvard and a visiting scholar at Tufts, the University of California at San Diego, and New York University. She divides her time between Tel Aviv and Southern California.
Joyce Bean is an accomplished audiobook narrator and director. In addition to having won several AudioFile Earphones Awards, she has been nominated multiple times for the prestigious Audie Award. Equally adept at narrating fiction and nonfiction, and she also narrates audiobooks under the name Jane Brown.