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Download Let's Get Real or Let's Not Play: The Demise of Dysfunctional Selling and the Advent of Helping Clients Succeed Audiobook

Extended Audio Sample Lets Get Real or Lets Not Play: The Demise of Dysfunctional Selling and the Advent of Helping Clients Succeed Audiobook, by Mahan Khalsa Click for printable size audiobook cover
4 out of 54 out of 54 out of 54 out of 54 out of 5 4.00 (104 ratings) (rate this audio book) Author: Mahan Khalsa, Randy Illig Narrator: Randy Illig Publisher: Gildan Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: October 2008 ISBN: 9781596592995
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Selling is the second oldest profession, often confused with the first! The notion of selling carries a lot of baggage. As it has developed, sales has often become a fear-based relationship. Customers are afraid that they will be "sold" a bill of goods, or that a salesperson will talk them into something that doesn't help them succeed.

On the other hand, salespeople fear they won't make the sale. If they "lose" enough sales, they won't make quota, and they won't personally succeed. In their quest to "close the deal," even some of the world's largest, quota-crazed organizations have, at times, developed a reputation for salespeople who are illusive, ignorant, and arrogant.
Buyers don't trust sellers. Because they aren't trusted, sellers have to guess, and often guess wrong. Buyers prove themselves right and create higher hurdles. And so it goes, with neither client nor consultant achieving success.

Helping Clients Succeed(TM) is fundamental to the success of any business. This program teaches the listener to become totally client-focused, break down the barriers of dysfunctional business development, and find rewarding, productive business relationships. With honesty, clarity, and authenticity, Mahan Khalsa cuts through the nonsense and focuses on getting results and helping clients succeed. Download and start listening now!

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Quotes & Awards

  • “This is a marvelous book! Mahan Khalsa masterfully puts the science and art of influence and sales on higher ground.”

    Stephen R. Covey, #1 New York Times bestselling author of The 7 Habits of Highly Effective People

  • Let’s Get Real or Let’s Not Play is a must-read for every person involved in a client service business. It is a ‘go-to’ playbook for every consultant in all industries.”

    Rick Wellner, CEBS vice president, Aon Global

  • Let’s Get Real or Let’s Not Play correctly positions the art of selling as the art of relationship building. It’s a simple, powerful, and practical way to grow a business.”

    John Jantsch, author of Duct Tape Marketing

  • Let’s Get Real or Let’s Not Play should be required study for any sales professional, at any level, who is committed to increasing sales proficiency and tangible order production.”

    Armen A. Manoogian, CEO, United Business Technologies

  • “Selling is a complex, competitive and challenging career. Mahan and Randy walk their readers, through a way of thinking about their customers, which results in better solutions, customer loyalty, larger deals, and less wasted time for sales professionals and their customers.”

    Jeffrey P. Kane, president, NEC Unified Solutions, Inc.

Listener Opinions

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Promod Sharma | 5/24/2013

    " Read this original version rather than the updates. If you sell Complex products or services, you learn about the ORDER process. The audiobook is worth a listen too. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Janet | 8/2/2012

    " I took a course from Mahan Khalsa on Consultative Selling, and the CDS describe the process of how to ask effective questions, and recognize serious buyers of services. Outstanding course, CDs can't do the course justice...but all great material on understanding the process of influecing a buyer. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Brian | 7/27/2012

    " This is the book that all of my business relationships are based on. I have a copy at home, a copy in the office and a copy ready to give away. I refer to what I take away with each read several times each day. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Vincent | 9/11/2010

    " Don't hold back what you trying to accomplish, be upfront and honest in your dealings. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Bernard Fruga | 11/15/2009

    " Emphatic communication is the best selling tool. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Brian | 2/18/2009

    " This is the book that all of my business relationships are based on. I have a copy at home, a copy in the office and a copy ready to give away. I refer to what I take away with each read several times each day. "

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About the Author

Mahan Khalsa is the founder of the FranklinCovey Sales Performance Group. He has consulted extensively with many Fortune 1000 companies, including Microsoft, Oracle, Accenture, Aon, Motorola, and GE Real Estate and is the coauthor of Let’s Get Real or Let’s Not Play: Transforming the Buyer/Seller Relationship. 

About the Narrator

Randy Illig is a key leader of the Sales Performance Group of Franklin Covey. He has more than twenty-five years of experience ranging from direct sales and general manager to successful entrepreneur. He has been named the Ernst & Young Entrepreneur of the Year and has been awarded the Arthur Andersen Strategic Leadership Award.