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It’s Not about the Coffee: Leadership Principles from a Life at Starbucks Audiobook

It’s Not about the Coffee: Leadership Principles from a Life at Starbucks Audiobook, by Howard Behar Play Audiobook Sample
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Read By: Malcolm Hillgartner Publisher: Blackstone Publishing Listen Time: at 1.0x Speed 2.83 hours at 1.5x Speed 2.13 hours at 2.0x Speed Release Date: December 2007 Format: Unabridged Audiobook ISBN: 9781481544436

Quick Stats About this Audiobook

Total Audiobook Chapters:

12

Longest Chapter Length:

31:43 minutes

Shortest Chapter Length:

09:05 minutes

Average Chapter Length:

21:53 minutes

Audiobooks by this Author:

2

Other Audiobooks Written by Howard Behar: > View All...

Publisher Description

Howard Behar is one of three top executives who have helped shape one of the most recognized companies in the world: Starbucks. A widely acclaimed leader, Behar, with his signature energy, smarts, high expectations, and belief in people, has become a symbol of the soul and candor of the Starbucks culture.

InIt's Not about the Coffee, Behar outlines his simple yet effective approach to success: focus on people over profits. He offers ten fundamental leadership lessons we all need to practice as well as preach every day, including clarity of purpose, listening, truth telling, accountability, and persistence. Each chapter explores one of these principles, incorporating inside stories of turning points in the development of Starbucks' culture and business and offering inspiring advice.

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"If you are a Starbucks Partner, this book will speak volumes to you. Especially if you are in or are seeking a leadership position. Many reviews say it is vague, but I think that unless you understand or a part of the Starbucks culture, you won't get it as truly as we do. I am currently being promoted to assistant manager and this book opened my eyes to many new ideas."

— Dylan (5 out of 5 stars)

Quotes

  • “The tips inside are intelligent, heartfelt, tested and honed in reality. Bravo.” 

    — David Allen, author of Getting Things Done 
  • “It’s Not About the Coffee offers the true ingredients for enduring results: a set of proven principles we can all aspire to work and live by.”

    — Bob Fisher, former chairman, Gap Inc. 
  • “Howard Behar, the keeper of Starbucks’ soul for many years, has given us a book about how to succeed anywhere—not just in business. His ten principles should be required reading for every government official and college president.”

    — Former US Senator Bill Bradley
  • “The voice of experience and in-house examples from a popular company make for a decent read for those wanting to develop or refresh basic business leadership skills.”

    — Publishers Weekly

It’s Not about the Coffee Listener Reviews

Overall Performance: 3.782608695652174 out of 53.782608695652174 out of 53.782608695652174 out of 53.782608695652174 out of 53.782608695652174 out of 5 (3.78)
5 Stars: 7
4 Stars: 10
3 Stars: 2
2 Stars: 2
1 Stars: 2
Narration: 0 out of 50 out of 50 out of 50 out of 50 out of 5 (0.00)
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1 Stars: 0
Story: 0 out of 50 out of 50 out of 50 out of 50 out of 5 (0.00)
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  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " Great leadership book with lots of ideas for application. I enjoyed it most when highly caffeinated ;) "

    — Suzy, 2/18/2014
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " Readable little book of thoughts on how to be a good manager and/or a good employee, and how to carry those skills over to your organization. "

    — Stephanie, 1/24/2014
  • Overall Performance: 3 out of 53 out of 53 out of 53 out of 53 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " It was interesting to learn a little more about the Starbucks corporate culture. "

    — Lesley, 1/24/2014
  • Overall Performance: 1 out of 51 out of 51 out of 51 out of 51 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " This may be the worst book I have ever read. I felt like I read a 160 page advertisement for Starbucks. Every chapter is the same "Starbucks is successful because I found a way to put people first." You will read about countless example of how the author put people first and learned a life lesson. He is definitely a fan of tooting his own horn. "

    — Kevin, 1/22/2014
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " Excellant leadership principles. "I decided to lead, not by trying to be a leader, but by trying to live in a way that was more true to me as a human being' p.15 "

    — Marty, 1/20/2014
  • Overall Performance: 5 out of 55 out of 55 out of 55 out of 55 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " Great biz book. It's all intuitive but nice to reinforce. "

    — Michele, 1/4/2014
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " Lots of little tidbits and reminders about how to keep heart in business, keep people the focus. Profits and flourishing follow when the focus is held on the people. This book certainly increased my opinion of Starbucks. "

    — Maria, 12/20/2013
  • Overall Performance: 2 out of 52 out of 52 out of 52 out of 52 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " I only read half of this book after it was given to me after I listened to a great talk by Behar. I had great expectations but he covered everything in the book in his hour long presentation. "

    — Calsee, 11/4/2013
  • Overall Performance: 2 out of 52 out of 52 out of 52 out of 52 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " Ok for "required reading" for work. Pretty much stated the obvious for me, but it's priciples were still valuable. "

    — Katie, 9/29/2013
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " pretty interesting and inspiring. "

    — Tanya, 6/19/2013
  • Overall Performance: 4 out of 54 out of 54 out of 54 out of 54 out of 5 Narration Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5 Story Rating: 0 out of 50 out of 50 out of 50 out of 50 out of 5

    " Great leadership insight and relevant to leadership in many arenas, not just the professional world. "

    — Abby, 5/29/2013

About Howard Behar

Howard Behar is the former president of Starbucks Coffee Company North America and Starbucks Coffee International. He joined Starbucks in 1989 as vice president of sales and operations and oversaw the retail business growth from 28 stores to more than 400 stores in six years.

About Malcolm Hillgartner

Malcolm Hillgartner is an accomplished actor, writer, and musician. Named an AudioFile Best Voice of 2013 and the recipient of several Earphones Awards, he has narrated over 250 audiobooks.