Adam Alter is an
assistant professor in the marketing department at the Stern School of
Business, New York University, with an affiliated appointment in the psychology department. A native of Australia, Alter’s research focuses on how
people reach the judgments and make the decisions that shape their lives, the
intersection of behavioral economics, marketing, and psychology. He has
lectured at numerous institutions, including Harvard, Yale, MIT, Stanford,
Cornell, and the University of Chicago. Alter’s work has been widely published,
including in the Journal of Experimental
Psychology, and has been featured on PBS, and BBC, as well as in the New York Times, Wall Street Journal, and Economist. He is also a guest blogger on the Psychology
Today website. Alter received his BSc in Psychology from the
University of New South Wales, where he won the University Medal in Psychology,
and his MA and PhD from Princeton, where he held a Fellowship in the Woodrow
Wilson Society of Scholars.
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