close
Youtility for Accountants: Why Smart Accountants Are Helping, Not Selling Audiobook, by Jay Baer Play Audiobook Sample

Youtility for Accountants: Why Smart Accountants Are Helping, Not Selling Audiobook

Youtility for Accountants: Why Smart Accountants Are Helping, Not Selling Audiobook, by Jay Baer Play Audiobook Sample
FlexPass™ Price: $12.95
$9.95 for new members!
(Includes UNLIMITED podcast listening)
  • Love your audiobook or we'll exchange it
  • No credits to manage, just big savings
  • Unlimited podcast listening
Add to Cart
$9.95/m - cancel anytime - 
learn more
OR
Regular Price: $15.95 Add to Cart
Read By: Jay Baer, Darren Root Publisher: Gildan Media Listen Time: at 1.0x Speed 0.83 hours at 1.5x Speed 0.63 hours at 2.0x Speed Release Date: June 2015 Format: Unabridged Audiobook ISBN: 9781469093543

Quick Stats About this Audiobook

Total Audiobook Chapters:

9

Longest Chapter Length:

18:23 minutes

Shortest Chapter Length:

02:35 minutes

Average Chapter Length:

08:42 minutes

Audiobooks by this Author:

7

Other Audiobooks Written by Jay Baer: > View All...

Publisher Description

Youtility fundamentally changes how accountants and accounting firms think about marketing and their business. Jay Baer defines “Youtility” as information and resources given away for free to build awareness and trust. Youtility creates awareness, customers, and loyalty over the long-term. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through the clutter: marketing that is truly, inherently useful. The difference between helping and selling is just two letters, but embracing the former makes the latter much, much easier. Meticulously researched, and filled with examples of accountants and accounting firms that have accelerated their business enormously by embracing the principle of Youtility marketing, this special audiobook from best selling authors Jay Baer and Darren Root provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers. Based on the New York Times best seller Youtility, this is the playbook for modern marketing effectiveness in the accounting industry.

Download and start listening now!

Youtility for Accountants Listener Reviews

Be the first to write a review about this audiobook!

About the Authors

Jay Baer is a world-renowned social media strategy consultant. A digital marketing pioneer, he has founded five online companies since 1994 and speaks to tens of thousands of marketers annually at industry conferences and conventions around the country. His social media strategy blog, ConvinceAndConvert.com, is one of the top-ranked business blogs on the Internet. He is the author of The NOW Revolution: Seven Shifts to Make Your Business Faster, Smarter, and More Social.