Do you want to join the ranks of the top salespeople in your industry? Well, the rules have changed! No more diplomatic, play it by the old rules salesmanship. It’s not enough to simply seek a sale…you must mount an overwhelming offense and move in for The Kill. In this provocative new audio book, Mark Stevens provides a roadmap for doing just that. He will tell you how to: * Completely control the agenda * Introduce the element of surprise * Develop an offer that is virtually irresistible Based on real world experience, The Kill is an indispensable tool for exceptional success.
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Mark Stevens is a bestselling author, CEO of MSCO, a results-driven management and marketing firm, and a popular media commentator on a host of business matters, including marketing, branding, management, and sales. He is known for delivering business insights with blunt truths and unconventional wisdom. His firm, MSCO, represents a stellar roster of clients, including Nike, Starwood, GE, Guardian Life, Intrawest, and Estee Lauder. Stevens possesses an innovative and iconoclastic view of the business world, having served as a journalist and nationally syndicated columnist and having held management positions at several global corporations. His incisive understanding of critical business issues is geared toward achieving extraordinary growth and success for his clients.