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Download Your Marketing Sucks. Audiobook

Extended Audio Sample Your Marketing Sucks. Audiobook, by Mark Stevens Click for printable size audiobook cover
3.2 out of 53.2 out of 53.2 out of 53.2 out of 53.2 out of 5 3.20 (10 ratings) (rate this audio book) Author: Mark Stevens Narrator: Michael Arkin Publisher: Recorded Books, LLC Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: September 2016 ISBN: 9781449800581
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This Business Week best-seller from esteemed marketing guru Mark Stevens is an entertaining and useful guide to improving the way businesses promote themselves. Stevens attacks conventional marketing strategies with infectious zeal, making it crystal clear that most companies might as well throw their money away. Whether you work for a small store or an international manufacturing conglomerate, this may be the most important book you’ll ever encounter.

Download and start listening now!

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Listener Opinions

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Mike | 3/26/2010

    " This book was the perfect intro to return-on-investment marketing. I actually know what my new boss is talking about now. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Taylor | 4/16/2009

    " If you need some help on marketing, it was a great read with lots of idea generating thoughts. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Baci | 1/8/2009

    " Good way to revaluate your marketing.

    "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Tina | 7/23/2008

    " I guess my biggest problem with this book was the pompous, arrogant guy that wrote it. Yeah, you're great-you have solved all of the problems for all of your clients. I did get a few tidbits from it. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Jbock | 5/28/2008

    " This book is strong on motivation and ideas, but a bit over the top in some areas. Mark Stevens can come off as pretentious at times.

    I would recommend this book to anyone interested in continuous personal improvement. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 David | 4/27/2008

    " Too many copywriters desperately need this book. It's a fast read and I'd go as far as saying it was more helpful than the entire marketing class I took in college from a Harvard-graduated business professor. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Thomas | 4/11/2008

    " After finishing this book, I was convienced that my management sucks, but based his criteria I suck too.
    "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Andrea | 2/11/2008

    " My marketing may suck, but so does this book. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 April | 9/26/2007

    " Quick read, good tips. I doubt reading about marketing is ever "fun" but it was helpful in my work. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Greg | 1/27/2007

    " Light, enjoyable look at why we end up with so many products that don't really satisfy us. Suprisingly interesting look at channel strategy. "

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About the Author

Mark Stevens is a bestselling author, CEO of MSCO, a results-driven management and marketing firm, and a popular media commentator on a host of business matters, including marketing, branding, management, and sales. He is known for delivering business insights with blunt truths and unconventional wisdom. His firm, MSCO, represents a stellar roster of clients, including Nike, Starwood, GE, Guardian Life, Intrawest, and Estee Lauder. Stevens possesses an innovative and iconoclastic view of the business world, having served as a journalist and nationally syndicated columnist and having held management positions at several global corporations. His incisive understanding of critical business issues is geared toward achieving extraordinary growth and success for his clients.