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Download The Halo Effect: ...and the 8 Other Business Delusions That Deceive Managers Audiobook (Unabridged)

Extended Audio Sample The Halo Effect: ...and the 8 Other Business Delusions That Deceive Managers (Unabridged), by Phil Rosenzweig
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (546 ratings) (rate this audio book) Author: Phil Rosenzweig Narrator: Jim Manchester Publisher: AudioGO Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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Much of our business thinking is shaped by delusions that distort our understanding of the real reasons for a company's performance. The most pervasive delusion is the Halo Effect. When a company's sales and profits are up, people often conclude that it has a brilliant strategy, a visionary leader, capable employees, and a superb corporate culture. When performance falters, they conclude that the strategy was wrong, the leader became arrogant, the people were complacent, and the culture was stagnant.

In fact, little may have changed -- company performance creates a Halo that shapes the way we perceive strategy, leadership, people, culture, and more. The Halo Effect unmasks these delusions and replaces mistaken thinking with a sharper understanding of what drives business success and failure. Drawing on examples from leading companies - and mercifully free of business jargon - The Halo Effect is for those thinking managers who want to separate fact from fiction in the business world. Download and start listening now!

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Listener Opinions

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by Drew | 2/5/2014

    " It isn't long as is, but it really has the content of a Kindle Single. That content seems legit, with all of the "delusions" he cites having some example from popular business literature. They get a little banal after the first one though; if you've ever read an Internet comment thread you're probably familiar with delusion number two - correlation is not causation. The author also has an irritating habit of explaining the conclusions of faulty research, but not of the (few) examples of valid research he uses as counterpoints. Maybe it's a test to see if I'm interested enough in something that could increase performance by 10% to even look up the citation. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Stephen Redwood | 2/3/2014

    " After reading this, if you are a consultant, it will raise the bar on the level of evidence you bring to clients. If you are a client or consultant you'll be hard pressed to believe in any of the business books professing to have the answer. Excellent destruction job on the misplaced confidence of most management books. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 by Dimitri | 2/1/2014

    " One of the best business book I have ever read. It explained a lot of things that were and are happening around me and in the corporate world in general. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Deepak | 1/26/2014

    " A good read. As the title suggests the book delves into biases that we often all prey to when trying to decipher the reasons behind a company's performance. "

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