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Download The Experience Economy Audiobook

Extended Audio Sample The Experience Economy Audiobook, by B. Joseph Pine II Click for printable size audiobook cover
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (208 ratings) (rate this audio book) Author: B. Joseph Pine II, James H. Gilmore Narrator: Eric Conger Publisher: Highbridge Audio Format: Abridged Audiobook Delivery: Instant Download Audio Length: Release Date: November 1999 ISBN: 9781598871579
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Sophisticated technology and advanced communications have blurred the line between entertainment and reality, causing consumers to raise their expectations. Farsighted businesses recognize this shift and understand that what consumers want now is a rich, memorable experience as well as hard goods and services.

Mixing theatrical methodology with business acumen, the authors suggest that the best experiences are based on compelling and well-orchestrated themes. From Disney's careful scripting to Cabela's giant indoor mountain set, from the Hard Rock Cafe’s props to Starbucks’ inviting living rooms—indeed, the transformation to a new kind of economy is already occurring. Clairvoyant and original, The Experience Economy is a blueprint for the business world of tomorrow and a must-have for anyone who wants to compete in the new millennium.

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Listener Opinions

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Doug Mitchell | 8/6/2013

    " Great book to get one thinking about the future of business. The experience economy concept makes sense especially with the level of noise in the market place today. If you aren't creating a complete experience for your customers/audience...then expect trouble as you begin descending into commodity. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Bryan Clagett | 6/23/2013

    " A marketers "must read". If you have a brand that falls into the traps of a commodity, this is a worthwhile read. Somewhat fundamental, but a healthy reminder that any brand can be differentiated. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 David McCleary | 1/7/2013

    " Pine gives an excellent framework with which to understand more thoroughly the economy in which the western world finds itself. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Art Mitchell | 6/9/2012

    " Outstanding book! Avoid having your work and products commoditized! Create a unique experience for your customers. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Abby | 5/24/2012

    " Although many of the examples used in this 1999 book are outdated (think Rainforest Cafe and America Online), its concepts are still very much relevant today. I have no doubt that I will keep this book in mind both as an employee and in community leadership roles. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Kiersten | 5/13/2012

    " The message of the workplace as a theater is definitely transferable to anyone who deals with people on a regular basis "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Astrid | 2/29/2012

    " Great. Easy to read. First real book about what experience economy "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Shishir | 3/18/2011

    " Work is Theatre and every business is a stage "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Wade M | 2/6/2011

    " Good book, but highly repetitive "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Jeremy | 1/13/2011

    " This book sees the future of business with vibrant clarity! This is a must-read business book. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Paul | 1/4/2011

    " While not quite as revolutionary as The Experience Economy, Pine and Gilmore's insight on experience economics is dead on. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Ben | 2/26/2010

    " There are some interesting nuggets in here (the fake/real matrix) but I'm so glad I didn't pay for this book. It reads like a short paper expanded out into a book with anecdotes and company examples. At least it provided some food for thought. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Iben | 9/3/2008

    " This is not a good book, per se, but it served as an excellent case study for what I'm researching. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Eager | 8/20/2008

    " I agree with Nick. I thought the Experience economy was eye opening, but this wasn't as engaging or as fresh a viewpoint. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Nick | 7/2/2008

    " I'm still working through this book (other things keep popping up) but definitely a book full of insights. I'm through chapter 3 and it has already spawned hours of brainstorming on the topic.

    A great book that is sure to get better. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Rob | 12/16/2007

    " I am into the middle portion of this title and its words ring true so far. As consumers, not only do we want "real" products, but we want "real" experiences. Very interesting to see how companies try to bring this to the market. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Teresa | 10/6/2007

    " possibly one of the worst marketing books i've ever read.
    a load of hackneyed crock.
    impressive plagiarism, this book is in its own words, "fake-real." "

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About the Narrator

Eric Conger is a stage actor, voice artist, and award-winning audiobook narrator. He has narrated more than 125 fiction and nonfiction audiobooks and was a four-time finalist for the Audie Award, both as a sole narrator in 2007 and 2008 and as part of a multicast reading in 2001 and 2012. He has earned six AudioFile Earphones Awards. His extensive voice-over work includes more than 5,000 narrations for commercial ventures. A graduate of Wesleyan University and the University of Paris, he also works as a writer and playwright. He has appeared in over fifty plays and has also translated plays of Molière and Feydeau for regional theaters.