Publisher Description
The ultimate guide to human-centered design
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.
The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.
The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them.
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"Twenty-five years ago The Design of Everyday Things was instrumental in orienting my approach to design. With this latest revised and expanded edition, Don Norman has given me a host of new ideas to explore as well as reminding me of the fundamental principles of great and meaningful design. Part operating manual for designers and part manifesto on the power of designing for people, The Design of Everyday Things is even more relevant today than it was when first published.
—
Tim Brown, CEO, IDEO, and author of Change by Design
About Don Norman
Don Norman is a co-founder of the Nielsen Norman Group, and holds graduate degrees in both engineering and psychology. His many books include Emotional Design, The Design of Future Things, and Living with Complexity. He lives in Silicon Valley, California.
About the Narrators
Neil Hellegers grew up in New Jersey and attended the University of Pennsylvania, where he earned a BA in theater arts and a minor in psychology before getting an MFA in acting from the Trinity Rep Conservatory in Providence, Rhode Island. He moved to New York City in 2003 and, since then, has made a career of theatrical performance, percussion, theater education, and audiobook narration. He currently lives in Brooklyn with his wife and son.
Neil Hellegers grew up in New Jersey and attended the University of Pennsylvania, where he earned a BA in theater arts and a minor in psychology before getting an MFA in acting from the Trinity Rep Conservatory in Providence, Rhode Island. He moved to New York City in 2003 and, since then, has made a career of theatrical performance, percussion, theater education, and audiobook narration. He currently lives in Brooklyn with his wife and son.