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Subliminal Persuasion: Influence & Marketing Secrets They Dont Want You To Know Audiobook, by Dave Lakhani Play Audiobook Sample

Subliminal Persuasion: Influence & Marketing Secrets They Don't Want You To Know Audiobook

Subliminal Persuasion: Influence & Marketing Secrets They Dont Want You To Know Audiobook, by Dave Lakhani Play Audiobook Sample
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Read By: Dave Lakhani Publisher: Gildan Media Listen Time: at 1.0x Speed 2.50 hours at 1.5x Speed 1.88 hours at 2.0x Speed Release Date: May 2010 Format: Unabridged Audiobook ISBN: 9781596595811

Quick Stats About this Audiobook

Total Audiobook Chapters:

12

Longest Chapter Length:

33:21 minutes

Shortest Chapter Length:

06:19 minutes

Average Chapter Length:

19:08 minutes

Audiobooks by this Author:

4

Other Audiobooks Written by Dave Lakhani: > View All...

Publisher Description

Every day you make purchasing decisions based on unconscious beliefs and biases you don't even know you have. Great marketers and persuaders know how to convince you to buy a product without you even knowing it. You can choose to believe you're immune, but you can't choose not to be persuaded. The power of subliminal persuasion can move markets and control consumers—and that's a fact. But how? If you're an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques people use to secretly persuade and influence you. Now it's your turn. In no time, you'll have the power to broadcast your message into a convoluted, competitive marketplace, leveraging the tools of mass influence to motivate the masses to profitable action. In a market so overstimulated and oversaturated with irrelevant consumer messages, how valuable would it be if you could slip under the radar of consumer consciousness and cause a group of people to take the action you want them to take? Subliminal Persuasion will walk you through the Consumer Seduction Process and teach you all the latest techniques for leveraging the emotions, beliefs, and desires of your audience to move them in any direction you want—effectively, profitably, and even ethically. And these techniques aren't just for salespeople and business owners. No matter who you are or what you do, the ability to persuade people instantly is a powerful tool in the arsenal of anyone who deals with people in any meaningful way. Look inside and learn to create contagious marketing messages, control the emotions of your prospects, master the subliminal power of words, and harness the media for your own purposes. Subliminal Persuasion is what happens when science meets seduction. This book is your guide to the techniques jealously guarded by ad agencies, politicians, and the world's best marketers. Once you've opened your eyes, you'll never see marketing the same way again.

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“I love this book—Dave has broken down the psychology and subtleties of subliminal persuasion and made them profitably accessible, so you can leverage it in your own sales and marketing efforts.”

— Joel Bauer, author of How to Persuade People Who Don’t Want to Be Persuaded and Gravitational Marketing: The Science of Attracting Customers

Quotes

  • “If you want to understand how to give your messages persuasive impact, this book gives you the right tools at the right time. Persuasion = profit, and this book is your guide.”

    — Chet Holmes, author of The Ultimate Sales Machine
  • “Dave Lakhani reveals secrets that are making ad agencies salivate. These tactics should only be studied by those who aren't intellectually squeamish or intimidated by being brutally effective.”

    — Ben Mack, author of Think Two Products Ahead
  • “Dave teaches you the fine art of consumer seduction and subliminal persuasion in a way that will change how you approach sales and marketing forever. If you want results read this book!”

    — Glenn Dietzel, CEO, Awakened LLC, and author of Author and Get Rich

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About Dave Lakhani

Dave Lakhani is the president of Bold Approach, Inc., a business acceleration consulting firm. A successful entrepreneur, he is a popular speaker on persuasion, influence, sales, marketing, rapid ideation, and business acceleration. He is the author of Persuasion: The Art of Getting What You Want, How to Sell When Nobody’s Buying (And How to Sell Even More When They Are), Power of An Hour: Business and Life Mastery in One Hour A Week, Subliminal Persuasion, and many others.