audiobook has a simple message for business leaders: your primary goal must be
to serve and raise the poor. The poor need to enter the economic system to buy
products, put money in banks, and move into the middle class. This is the only
approach that can possibly save the American Dream.
Hope Bryant, successful self-made businessman and founder of the nonprofit
Operation HOPE, says business and political leaders are ignoring the one force
that could truly re-energize the stalled American economy: the poor. If we give
poor communities the right tools, policies, and inspiration, he argues, they
will be able to lift themselves up into the middle class and become a new
generation of customers and entrepreneurs.
in poverty-stricken, gang-infested South Central Los Angeles, Bryant saw
firsthand how our institutions have abandoned the poor. He details how business
loans, home loans, and financial investments have vanished from their
communities. After decades of deprivation, the poor lack bank accounts, decent
credit scores, and any real firsthand experience of how a healthy free
enterprise system functions.
radically redefines the meaning of poverty and wealth. He exposes why attempts
to aid the poor so far have fallen short and offers a way forward: the HOPE
Plan, a series of straightforward, actionable steps to build financial literacy
and expand opportunity so that the poor can join the middle class.
70 percent of the American economy is driven by consumer spending, but more and
more people have too much month at the end of their money. John Hope Bryant
aspires to “expand the philosophy of free enterprise to include all of God’s
children” and create a thriving economy that works not just for the 1 percent
or even the 99 percent but for the 100 percent. This is a free enterprise
approach to solving the problem of poverty and raising up a new America. Download and start listening now!