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Guerrilla P.R. Wired: Waging a Successful Publicity Campaign Online, Offline, and Everywhere In-Between Audiobook
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(3.02) - 52 listener ratings
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Publisher Description
Guerilla P.R. Wired transports Michael Levine’s legendary street-fighting P.R. tactics to the wide-open domain of the World Wide Web. Motivating, brilliant, and filled with invaluable strategies for getting maximum attention regardless of your budget, Guerrilla P.R. Wired will show you how to get noticed now and help you craft a message that is both powerful and profitable in today’s fast-moving, wired world.
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"A should-read book on market positioning for the knowledge worker, manager, executive, or entrepreneur."
— Lori (4 out of 5 stars)
Quotes
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“The insights, strategies, and tips [in this book] are indispensable to anyone seeking to build a business or a career through publicity both online and offline.”
— Randall Everson, president, Everson & Associates -
“Excellent advice.”
— Public Relations Quarterly -
“This immensely practical book demystifies the internet, spells out strategies in plain language, and deploys truckloads of street wisdom drawn from Michael Levine’s considerable public relations experience to help you reach ‘P.R. Nirvana’ without spending a lot of time or money.”
— Geoffrey A. Moore, author of Think Like a Customer…to Market Like a Genius
Guerrilla P.R. Wired Listener Reviews
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" some decent advice, a bunch of obvious stuff. "
— The, 7/21/2010 -
" some decent advice, a bunch of obvious stuff. "
— The, 10/5/2008
About Michael Levine
Michael Levine, founder of one of the country’s most prominent entertainment public relations firms, has been called “one of Hollywood’s brightest and most respected executives” by USA Today. He is the author of numerous books, including Guerrilla PR, the world’s most widely used introduction to public relations. His essays have been featured in the New York Times, Reader’s Digest, Hollywood Reporter, and USA Today. He hosts Inside Out with Michael Levine on KRLA, and he is the founder and owner of Levine Communications, based in Los Angeles.
About Lloyd James
Lloyd James (a.k.a. Sean Pratt) has been a working professional actor in theater, film, television, and voice-overs for more than thirty years. He has narrated over one thousand audiobooks and won numerous Earphones Awards and nominations for the Audie Award and the Voice Arts Award. He holds a BFA degree in acting from Santa Fe University, New Mexico.