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Download Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...without Going Broke Audiobook

Extended Audio Sample Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...without Going Broke, by Michael Levine Click for printable size audiobook cover
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (49 ratings) (rate this audio book) Author: Michael Levine Narrator: Christopher Hurt Publisher: Blackstone Audio Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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Every Fortune 500 corporation, movie star, and scandal queen can attest to the fact that a good publicist is essential to building success and maintaining public support. If you are a small business owner, an entrepreneur, or an undercapitalized beginner seeking an edge in a highly competitive arena, here are the resources necessary to mount your own campaign and get the media exposure you need.

In clear and concise language, Michael Levine, one of the top public relations counselors in the country, reveals the same procedures he uses every day to get press on major stars—and how those strategies can be utilized on little or no budget. Using case histories and tips from his own experiences, Levine shows you how to think like a publicist and map out a strategy for success.

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Quotes & Awards

  • “Levine is a master at explaining what works and why. The author’s personable tone makes this audio entertaining, and the large amount of advice here is specific and well supported with vivid examples. Businesses that depend on PR will benefit from…this timely lesson.”

    AudioFile

  • “In an entertaining yet intriguing manner, Levine puts forth a cogent, concise work that is spattered with snappy ‘true-life’ examples of traditional and nontraditional public relations activities…The audience for this work would certainly include the novice, but more savvy PR practitioners could, at the very least, gain insight into a witty, bright expert’s mind.”

    Library Journal

  • “Entertaining and droll…Topics such as handling the media, pitching a story idea, holding press conferences and other special events, and correcting mistakes are covered in down-to-the-last-period detail.”

    Booklist

Listener Opinions

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Lori Grant | 3/21/2012

    " A should-read book on market positioning for the knowledge worker, manager, executive, or entrepreneur. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by The | 7/10/2009

    " some decent advice, a bunch of obvious stuff. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by The | 10/5/2008

    " some decent advice, a bunch of obvious stuff. "

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