" Assumes you know the ecology. This book is focused on the idea that 'radical transparency' regrading the origins and production processes of the goods we buy would allow us to make market choices that would create more sustainable consumption. It shows some interesting examples of what market pressure can do when the public is informed. But we are far from the state of information Goleman considers necessary and would take a lot of activism in people demanding the information which many, if not most, companies want to withhold. And it is still based on the idea of a heavily consumerist society with not much emphasis given to the idea that humans might have to radically limit that consumption. Still, it is well worth reading and show how complicated considering all the factors to determine the ecological cost of any given product is. "
— Willowwind, 1/7/2014