Customer Data and Privacy: The Insights You Need from Harvard Business Review Audiobook, by Harvard Business Review Play Audiobook Sample

Customer Data and Privacy: The Insights You Need from Harvard Business Review Audiobook

Customer Data and Privacy: The Insights You Need from Harvard Business Review Audiobook, by Harvard Business Review Play Audiobook Sample
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Read By: Janet Metzger, Christopher Grove Publisher: Gildan Media Listen Time: at 1.0x Speed 2.00 hours at 1.5x Speed 1.50 hours at 2.0x Speed Series: The HBR Insights Series Release Date: September 2020 Format: Unabridged Audiobook ISBN: 9781469083254

Quick Stats About this Audiobook

Total Audiobook Chapters:

11

Longest Chapter Length:

43:17 minutes

Shortest Chapter Length:

06:44 minutes

Average Chapter Length:

16:03 minutes

Audiobooks by this Author:

186

Other Audiobooks Written by Harvard Business Review: > View All...

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Publisher Description

Is it possible to take advantage of the benefits of data collection—and mitigate risks—for both companies and customers?

Most consumers are not very skilled at evaluating privacy risks; they're either unable to determine the cost of sharing personal data online or unaware of what they're sharing. (Doesn't everyone scroll down without reading to click "I accept"?) Without much intervention from most federal or state-level governments, companies are on their own to define what qualifies as reasonable use. In today's digital surveillance economy, there are no clear-cut best practices or guidelines. Gathering and using information can help customers—we see that in personalization and autofill of online forms. But companies must act in the best interest of their customers and treat the sensitive information users give them with the ethical care of doctors, lawyers, and financial advisers. The challenges of operating in a digital ecosystem aren't going away. Customer Data and Privacy: The Insights You Need from Harvard Business Review will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly.

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About Harvard Business Review

Annie McKee is cofounder of the Teleos Leadership Institute and teaches at the University of Pennsylvania Graduate School of Education. She has coauthored a number of bestselling books, including Primal Leadership, Resonant Leadership, and Becoming a Resonant Leader. McKee also serves on the board of the Center for Social and Emotional Competency at the University of the Pacific and the Frances Hesselbein Leadership Institute.  She received her doctorate in organizational behavior from Case Western Reserve University and her baccalaureate degree from Chaminade University of Honolulu.

About the Narrators

Janet Metzger, an Earphones Award–winning narrator, has performed as a stage, television, voice, and film actor and as a jazz vocalist in hotels and supper clubs. For five years she was the voice of Headline News, now HLN, during which time she also promoted features and news stories for CNN and CNN International. She is a graduate of Florida State University.

Christopher Grove is an actor, writer, and audiobook narrator. His narrations include Eye of the Storm, The Quantum Enigma, and the Right Kind of Crazy.