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Extended Audio Sample Change or Die: The Three Keys to Change at Work and in Life Audiobook, by Alan Deutschman Click for printable size audiobook cover
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (213 ratings) (rate this audio book) Author: Alan Deutschman Narrator: Brian Keeler Publisher: HarperCollins Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: December 2006 ISBN: 9780061287237
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"CHANGE OR DIE. What if you were given that choice? We're talking actual life and death now. Your own life and death. What if a well-informed, trusted authority figure said you had to make difficult and enduring changes in the way you think, feel, and act? If you didn't, your time would end soon—a lot sooner than it had to. Could you change when change mattered most?"

This is the question Alan Deutschman poses in Change or Die, which began as a sensational cover story by the same title for Fast Company. Deutschman concludes that although we all have the ability to change our behavior, we rarely ever do. In fact, the odds are nine to one that, when faced with the dire need to change, we won't. From patients suffering from heart disease to repeat offenders in the criminal justice system to companies trapped in the mold of unsuccessful business practices, many of us could prevent ominous outcomes by simply changing our mindset.

A powerful book with universal appeal, Change or Die deconstructs and debunks age-old myths about change and empowers us with three critical keys—relate, repeat, and reframe—to help us make important positive changes in our lives. Explaining breakthrough research and progressive ideas from a wide selection of leaders in medicine, science, and business (including Dr. Dean Ornish, Mimi Silbert of the Delancey Street Foundation, Bill Gates, Daniel Boulud, and many others), Deutschman demonstrates how anyone can achieve lasting, revolutionary change.

Change or Die is not about merely reorganizing or restructuring priorities; it's about challenging, inspiring, and helping all of us to make the dramatic transformations necessary in any aspect of life—changes that are positive, attainable, and absolutely vital.

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Quotes & Awards

  • “Lays out some principles for change that might aply not only to comapnies but to many facets of life.” 

    US News & World Report

  • “A fascinating business/psychological look at change.” 

    Maine Today

  • “Deutschman’s remedies are as sane as any I’ve seen…another small ray of hope in a dark sky of despair for so many people.” 

    Blue Ridge Business Journal

  • “Brian Keeler’s narration of this cutting-edge advice on change couldn’t be more enjoyable or impressive. Pausing or quieting his voice for emphasis, he misses no nuance and conveys a natural engagement with the author’s analytic writing.

    AudioFile

  • AudioFile Magazine Earphones Award

Listener Opinions

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Mandy | 2/20/2014

    " Another fascinating nerdy book! With case studies ranging from heart patients, ex-cons, and businesses the author analyzes why change works and why it doesn't. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Brett Wilson | 2/10/2014

    " Good book study for organizational change. Revealing look into medical and automotive industries. Reminded me of the adolescent version, Our Iceberg is Melting. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Denelle Swaim | 2/2/2014

    " If you don't read much in this genre you'll find this a good overview. If, like me, you're a fan of the emerging behavioral economics field, there's not much new here. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Paula | 1/27/2014

    " This book was compelling, but I'd have liked it better if there had been fewer lengthy examples of groups and companies that had effected change and more concrete examples of individuals who had effected and maintained change in their lives. It's well worth reading though. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Silke | 1/26/2014

    " A must read for anybody interested in human behavior. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Jennifer | 1/14/2014

    " The three key stories in the book really make the author's point much more effective than if he'd just published the theory. Basically, inspiring hope by showing people how others in similar situations have succeeded is a much better motivator than fear. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Joyce | 1/13/2014

    " Interesting concepts if you like psychology. Not as helpful as I'd hoped in outlining strategies for change. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Jacques | 12/17/2013

    " Provocative read. It is difficult to change, even when it really matters (e.g. smoking, recidivism). CoD showscases some that beat the odd, and tries to build a framwork for what it takes to truly change. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Susan | 12/3/2013

    " a fascinating look at the psychology of change...especially great for anyone interested in personal change or inspiring it in others. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Stephen | 11/17/2013

    " Simply fascinating - and excellently written. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Jay | 10/25/2013

    " Author uses some interesting examples, especially Delancy Street, to illustrate his concept. Concept is simple and oft repeated, but mixed with the ilustrative stories it is not overbearing. Good read. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Jenny | 8/17/2013

    " Lame...didn't learn anything. I had to read this for work. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Claudine Dimuzio | 6/4/2013

    " Love this new read! Reminds me of Tipping Point which I devoured two years ago!! Talks about how to really change yourself or any form of other groups. So compelling!! I am using this book to help me lose weight this summer. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Jim | 3/6/2013

    " Decent premise but the book didn't follow through. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Marea | 12/27/2012

    " Good advice if you are trying to reform old bad habits "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Jay | 5/15/2012

    " Pretty lightweight, but a nice quick read. Parts of it remind me of a slimmed version of The Innovator's Dilemma. And I've heard better versions of the GM/Toyotal NUMMI plant. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Curtis Gwapo | 11/7/2011

    " The message was really positive. I ended up giving it to Dizz Diamonds yo. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Cyd | 10/11/2011

    " Great real life stories to relate to practical applications for change. Kind of a weird ending, just stopped, didn't really conclude. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Saiful Bachri | 9/20/2011

    " the three keys to change "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Luellen | 7/24/2011

    " Excellent, One of the BEST books I have ever read for these times. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Cynthia | 6/9/2011

    " This is an interesting perspective on what it takes to meaningfully change your life. Short and potentially worth reading, especially if you are having a bit of a mid life crisis. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Mike Rogero | 5/13/2011

    " It is good to have it drummed into oneself again and again that even though we know we need to change, we don't... but that we can. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Curtis | 3/15/2011

    " The message was really positive. I ended up giving it to Dizz Diamonds yo. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Jay | 11/11/2010

    " Author uses some interesting examples, especially Delancy Street, to illustrate his concept. Concept is simple and oft repeated, but mixed with the ilustrative stories it is not overbearing. Good read. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Jay | 9/3/2010

    " Pretty lightweight, but a nice quick read. Parts of it remind me of a slimmed version of The Innovator's Dilemma. And I've heard better versions of the GM/Toyotal NUMMI plant. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Allison | 8/10/2010

    " This was an interesting self help book with alot of good examples of individuals and institutions making positive changes. I don't think Deutschman has a mind-blowing thesis, but his advice to connect with individuals who are agents of change was the best take away. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Mandy | 6/27/2010

    " Another fascinating nerdy book! With case studies ranging from heart patients, ex-cons, and businesses the author analyzes why change works and why it doesn't. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Silke | 6/26/2010

    " A must read for anybody interested in human behavior. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Susan | 10/18/2009

    " a fascinating look at the psychology of change...especially great for anyone interested in personal change or inspiring it in others. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Luellen | 5/26/2009

    " Excellent, One of the BEST books I have ever read for these times. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Paula | 1/28/2009

    " This book was compelling, but I'd have liked it better if there had been fewer lengthy examples of groups and companies that had effected change and more concrete examples of individuals who had effected and maintained change in their lives. It's well worth reading though. "

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About the Author
Author Alan Deutschman

Alan Deutschman is a senior writer at Fast Company and the author of two previous books, The Second Coming of Steve Jobs and A Tale of Two Valleys. He lives in Atlanta, Georgia, with his wife.