Buy-In: Saving Your Good Idea from Getting Shot Down Audiobook

" Simple ideas, good reminders. I feel like I learned a good bit, hope I remember some of it; I may have some good ideas in the future! "

" The fable isn't very engaging, but the template of objectives and responses offered in this book is fantastic! "

" It was my first Business book in English . . . and even though the book has written by 2 authors,it was very coherent . an exceptionally realistic and helpful . "

" This did not need to be a whole book. The simplification of the types of obstacles new ideas encounter is helpful for quick reference, and some of the stories are good examples, but it seemed too full of fluff for its less-than-200-page length. "

" Good book. Practical... but could have been even shorter than it is now as it tends to repeat the same message over and over again! "

" Never read a book that has not been reviewed and rated by other readers. This was 4 hours of pointless listening agony. "

" Simplistic but useful "

" excellent tips and method in ensuring our ideas are well accepted without wasting the effort that we've put in together. clear and direct principle - 24 attacks 24 responses "

" The book presents 24 ways that your ideas can be shot down and gives you useable solutions to overcome them. The emphasis is on useable information "

" Definitely recommended. "

" crap. Really did nothing for me stop reading it half way through. "

" Like most of Kotter's work, clear concise and actionable. He reminds you the the key is deal with the objections in a non-threatening way, because the goal is to covert the hearts and minds of listeners, who are not talking but judging. "

" Little book with lots of great advice for achieving buy-in. Loved that he used a library board meeting as the example. 24 arguments you might get and how to combat them to get what you want. "

" Non-fiction business book on how to save good ideas from getting shot down. Highly applicable and easy to follow advice, with good insights into crowd mentality and why mob thinking can take over and defeat even the best, most logical idea. "

" It was my first Business book in English . . . and even though the book has written by 2 authors,it was very coherent . an exceptionally realistic and helpful . "

" Like most of Kotter's work, clear concise and actionable. He reminds you the the key is deal with the objections in a non-threatening way, because the goal is to covert the hearts and minds of listeners, who are not talking but judging. "

" crap. Really did nothing for me stop reading it half way through. "

" This did not need to be a whole book. The simplification of the types of obstacles new ideas encounter is helpful for quick reference, and some of the stories are good examples, but it seemed too full of fluff for its less-than-200-page length. "

" Non-fiction business book on how to save good ideas from getting shot down. Highly applicable and easy to follow advice, with good insights into crowd mentality and why mob thinking can take over and defeat even the best, most logical idea. "

" Little book with lots of great advice for achieving buy-in. Loved that he used a library board meeting as the example. 24 arguments you might get and how to combat them to get what you want. "