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Download Ben & Jerry’s Double-Dip Capitalism: Lead With Your Values and Make Money Too Audiobook

Extended Audio Sample Ben & Jerry’s Double-Dip Capitalism: Lead With Your Values and Make Money Too, by Ben Cohen, Jerry Greenfield Click for printable size audiobook cover
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (45 ratings) (rate this audio book) Author: Ben Cohen, Jerry Greenfield Narrator: Ben Cohen, Jerry Greenfield Publisher: Simon & Schuster Audio Format: Abridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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For many years Ben & Jerry's has donated 7.5 percent of its annual pretax profits to charitable causes -- the highest percentage of any publicly-held company. Yet the company has become an even more powerful agent for social change by embracing a "values-led" business philosophy. Values-led business is based on the idea that business, which has become the most powerful force in society, has to accept responsibility for the welfare of that society and the people in it. Values-led business is more encompassing and therefore more effective than philosophy alone. It also seeks to maximize its impact by integrating socially beneficial actions into as many of its day-to-day activities as possible from raw materials to retailing. In order to do that, values must guide a company's mission statement, strategy and operating plan. 

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Quotes & Awards

  • “A very different kind of business book, Ben & Jerry’s Double-Dip shows how a company can win the respect of its community, loyalty of its customers, and healthy profits, too, by addressing social concerns as well as the bottom line.” 

    Business Times

  • “A nonfattening blend of social consciousness and practical business advice…a how-to book with a socially responsible twist…and it’s fun to read, too.” 

    San Francisco Chronicle

  • “Ben & Jerry have achieved what we all wish were possible in business—one set of values, for home and at work. Hurray for them!” 

    Tom Chappell, president and cofounder of Tom’s of Maine

  • “I love Ben & Jerry because they are an inspiration to any business that recognizes a worldwide responsibility. They understand that decisions affect not just economies but people, too.” 

    Anita Roddick, founder of the Body Shop

Listener Opinions

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Jason | 10/30/2013

    " a little humor, in placid days "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 by Brian | 5/2/2013

    " An interesting story - I love their ethos. Unfortunately it didn't really give me the insight I had hoped for with regard to setting up a successful business. It's more of a well-told milestone journey through their success. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 by Devon Goodwin | 3/3/2012

    " I worked at a Ben& Jerry's scoop shop for 4 years. I even got to meet Jerry. This was interesting. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 by Kevin | 1/7/2012

    " There wasn't much about making money in this book, it was just mostly Ben & Jerry's history and their liberal outlook on life and business. "

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