Every day, you negotiate for something: prestige, money, security, love. This straight-talking guide will show you how to get what you want by dealing successfully with your mate, your boss, MasterCard, your children, your best friends, even yourself. Based on the book that spent over nine months on the New York Times best seller list, this program presents specific guidelines, personal anecdotes, and practical advice drawn from Herb Cohen's three decades of successful negotiating experience. Here is a wealth of information and the motivation that you need to succeed. Cohen has been called the world's best negotiator. He is an internationally renowned corporate and governmental consultant on negotiating strategy, commercial dealings, and crisis management. Download and start listening now!