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Extended Audio Sample Wikinomics: How Mass Collaboration Changes Everything, by Don Tapscott Click for printable size audiobook cover
3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (3,429 ratings) (rate this audio book) Author: Don Tapscott, Anthony D. Williams Narrator: Alan Sklar Publisher: Tantor Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date: April 2007 ISBN: 9781400174157
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Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success. A brilliant guide to one of the most profound changes of our time, Wikinomics challenges our most deeply rooted assumptions about business and will prove indispensable to anyone who wants to understand competitiveness in the twenty-first century.

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Listener Opinions

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Sebastiano Mereu | 2/18/2014

    " Many good examples and explanations on how today's economy works. Sometimes there are too many details, which make reading it a bit boring, but on the other hand, it's a good source of inspiration and how-to approaches. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Jo | 2/17/2014

    " I found this very interesting. I listened to it as an audiobook. I am not a techie or a business person and it covered a lot of stuff I knew nothing about in a very informative way. I learned a lot about open source collaboration, peer production, sharing, and going global and how that is changing our "world as we know it" today. I actually 'read' this about a year ago, but today I attended a seminar on E-records in Business and Litigation in New York, and the initial session was on enhancing e-records access in the state. I have to say that having read Wikinomics helped me follow that discussion a lot better than I would have without it! "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Steve Harper | 2/10/2014

    " Started reading this very intense but interesting book a few months ago. Finding it to be an interesting read but in small chunks. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Chris Christensen | 2/9/2014

    " A good solid book on social media "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Kathy Nealen | 1/25/2014

    " This book is a little bit older than some of the others I have read but it was still interesting. It noted how MySpace had dominated Friendster and speculated about whether Facebook would eventually conquer MySpace. Many good examples of "peer production" and collaboration between companies and between a company (like IBM) and open source development. The authors noted that companies with a strict top-down hierarchial structure are out of place and will struggle in the decentralized marketplace we have. One of the quotes near the end of the book was very relevant to world news today. "So get ready for the hyperempowered citizen. The new generation of digital citizens has the means of creation at their fingertips so that anything that involves information and culture is grist for the mill of self-organized production. Their expectations of business and government are higher . . ." It probably would have been a good idea for government leaders in North Africa and the Middle East to have read this book and taken it seriously. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Edward Antrobus | 1/24/2014

    " I was a bit disappointed in this book. It had a lot of good points, but fell a little too much into boosterism and unrelenting optimism. 5 years later, and we still haven't seen the fundamental changes to business models the authors assumed were just around the corner. And I'm personally sick of the argument that the "net gen" aka Generation Y, is going to change the face of business and fix all the mistakes of past generations through collaboration and social media. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Jim | 1/10/2014

    " Oh God, more Americans thinking they've spotted a trend that kind of looks obvious, However, in spotting and labeling it, the author believes that it (and he) is equally important as the trend itself. Meanwhile the trend goes on, undeterred by being burdened with having to explain or analyse itself. Is the world more flat since that American pointed it out? Do Indians and Chinese stop to think about their place in flattening it? This book could easily have been called "Internet Collaboration", but that wasn't whizzy enough. Internet collaboration, however, is simply what Wikinomics is, despite the author attempting to make it something bigger. The Web 2.0 is still the Web if you ask me. So not Web 2.0, more Wank 2.0. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Brett | 1/6/2014

    " Although offering a few interesting antidotes on the intersection of technology, online communities, and business, Wikinomics offers a limited, even superficial, perspective on mass collaboration. It is neither engaging nor informative. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Andi S. Boediman | 1/5/2014

    " Offer the understanding of wiki culture, which the new generation will experience in web 2.0. A notable case study is a company that create a competition to anybody that can help them to find the possible location for mining through its vast database. Worth the read. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Kristian Norling | 1/5/2014

    " Finally got to read this book, quite good. Guess if I'd read it when it was first published, I would have found the book more interesting. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Komail Mithani | 12/5/2013

    " One of the greatest business books every written. I recommend it for people wanting to understand the new world of social media. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 Nathan | 11/3/2013

    " Unsubstantial froth. A complete waste of trees, time, and money. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Eva | 10/20/2013

    " Perhaps compelling when written, but not very thought-provoking today. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Tina | 9/30/2013

    " I saw Don Tapscott at a recent conference and all I can say is "he gets it". He has done interesting research to understand generational differences, and how they impact the workplace, commerce, entertainment etc. He's cool and smart and I thought he modeled how to evolve in an evolving environment. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Allen | 9/29/2013

    " Wonderful book! It analyzes the Web 2.0 revolution, including information about popular sites, like Wikipedia and how it works. It is not technical and a good read! "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Kristina | 6/27/2013

    " This book got me thinking about how important it is that teach our kids and students the Web 2.0 tools for collaborating! Its every where in music, business not just in education. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Clinton | 4/29/2013

    " Honestly, I gave up. A constant repeat. Good ideas, but fit for a single New Yorker article, not 300 pages. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Noura | 12/15/2012

    " I found this book very interesting. It talks about the new business models based on mass collaboration. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Martin Spriggs | 11/23/2012

    " Not a bad business book. Any one of the chapters has enough material to apply to most common business objectives. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Kurt | 8/13/2012

    " Interesting if you don't know much about the internet. Pretty boring for me, as its nothing I've didn't already know. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 The Truong | 12/5/2011

    " The book has some thought-provoking ideas, but the authors may be a bit optimistic if they think that companies will open up as much as predicted. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Robert Sorba | 11/25/2011

    " Interesting what crowd-sourcing can accomplish. The book can be sensationalist at times though. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Jim Duncan | 10/15/2011

    " Lots of great examples of how self organized groups add value. Led to numerous ideas about how we might apply these ideas to medical education and quality/safety improvement. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Steve Gibson | 9/11/2011

    " A little dated and not completely prognostic. Especially on the economy. Still, its an excellent tome on the nature of mass collaboration and how it relates to consumers, sellers, marketers and even government." "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Allison | 5/16/2011

    " Really interesting read regarding the evolution of the internet, the introduction of mass/social collaboration and its effects. It opened my eyes to this almost underground phenomina and the unlimited potential/capabilities it can host in the future. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Nourafull | 5/9/2011

    " I found this book very interesting. It talks about the new business models based on mass collaboration. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Marissa | 5/2/2011

    " You can probably gather from the title what this book is about. It's a pretty entertaining book with lots of neat real-world examples from both on- and off-line. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 Sebastiano | 4/6/2011

    " Many good examples and explanations on how today's economy works. Sometimes there are too many details, which make reading it a bit boring, but on the other hand, it's a good source of inspiration and how-to approaches. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Owen | 3/5/2011

    " An interesting overview, very helpful to understand the idea of mass collaboration and sharing. "

  • 5 out of 55 out of 55 out of 55 out of 55 out of 5 Ms | 3/4/2011

    " This is not the best written book I have ever come across but this book marked a turning point in the way I perceive the world. "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 Bill | 2/17/2011

    " Is business thinking upside-down? Is mass collarboration the new it? Or is this the beginning of the end? If I were closer to retirement I wouldn't have to figure this out. "

  • 1 out of 51 out of 51 out of 51 out of 51 out of 5 John | 1/11/2011

    " Eh. Boring. Would have stopped reading if I wasn't expected to have read it for my roundtable. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Kirstie | 1/5/2011

    " Good insights into the way technology is changing how businesses are functioning. The only negative things I ahve to say about the book is that many of the ideas seem to be repeated a lot. "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Dan | 1/3/2011

    " A good read about how mass collaboration is changing the world. A bit outdated now -- "imagine if Apple came out with a phone!?" "

  • 3 out of 53 out of 53 out of 53 out of 53 out of 5 Chris | 12/10/2010

    " A good solid book on social media "

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