Who Says Elephants Can’t Dance? sums up Lou Gerstner’s historic business
achievement: bringing IBM back from the brink of insolvency to lead the
computer business once again. Offering a unique case study drawn from decades of
experience at some of America’s top companies—McKinsey, American Express, RJR
Nabisco—Gerstner’s insights into management and leadership are applicable to
any business at any level.
Writing in an exciting, fast-paced narrative
style, Gerstner takes listeners through his experiences at IBM—from the
high-powered recruiting pressure to take the chairman’s position, to first days
on the job learning the strengths and weaknesses of IBM, to formulating and
successfully implementing a turnaround strategy. Filled with Gerstner’s
personal insights as he explores the company, institutes changes, and rebuilds
IBM for the twenty-first century, listeners will have unprecedented access to
the mind of the CEO. Refreshing and candid throughout, Gerstner pulls no
punches as he reveals what he did and why he did it.
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