A Financial Times Book of the Month: "An enchanting book about how to question the conventional, challenge the status quo, and unlock the creative solutions right under your nose." --Adam Grant, New York Times bestselling author of Originals, Give and Take, and Option B with Sheryl Sandberg "Unsafe Thinking delivers an array of fresh insights on creativity, motivation, and staying in 'flow.' Packed with powerful case studies, it will propel you out of your rut and onto a path of better, sharper thinking." -- Daniel H. Pink, author of When and To Sell Is Human How can you challenge and change yourself when you need it most? We're creatures of habit, programmed by evolution to favor the safe and familiar, especially when the stakes are high. This bias no longer serves us in a world of constant change. In fact, today, safe thinking has become extremely dangerous. Through stories of trailblazers in business, health, education and activism, and leveraging decades of research into creativity and performance, Jonah Sachs reveals a path to higher performance and creativity for anyone ready to step out of their comfort zone. He introduces troublemakers willing to challenge corporate culture like the executive who convinced CVS to drop its multibillion-dollar tobacco business. She now leads the pharmacy giant. Readers will get firsthand accounts of breaking from the status quo from a Nobel prize winning doctor who nearly got himself thrown out medicine, a two-time NBA championship coach who brought joy back to his team by tuning down the focus on competition, a CEO who rebuilt her reputation and life from the ashes from one of the biggest flops in internet history and a Colombian mayor who started an incredibly successful career of political reform by mooning an angry crowd. Unsafe Thinking is full of counter-intuitive insights that will challenge you to rethink how you work. You'll learn:
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"Unsafe Thinking provides an inspiring and practical guide on how to truly think outside of the box and stay in productive flow. Master storyteller Jonah Sachs combines the latest research with accessible best practices to help us all become more comfortable being uncomfortable."
— Lisa Kay Solomon, Chair, Transformational Practices, Singularity University, coauthor, Moments of Impact and Design a Better Business
An enchanting book about how to question the conventional, challenge the status quo, and unlock the creative solutions right under your nose.
— Adam Grant, New York Times bestselling author of Originals, Give and Take, and Option B with Sheryl SandbergUnsafe Thinking delivers an array of fresh insights on creativity, motivation, and staying in 'flow.' Packed with powerful case studies, it will propel you out of your rut and onto a path of better, sharper thinking.
— Daniel H. Pink, author of When and To Sell Is HumanA deeply insightful book for creators that only a creator could write.
— Peter Sims, founder & CEO, Parliament, Inc., author of Little BetsA practical and truly entertaining roadmap to becoming more creative and productive. A must-read for anyone facing a changing world.
— Jonah Berger, Wharton Professor, author of ContagionsA blazingly original book. In crisp, breezy prose, Sachs details winning strategies from explorers and business organizations through history. I found the stories themselves riveting, and Unsafe Thinking is destined to become a classic in creative thought.
— Mary Karr, author of The Liar's Club and LitAll innovators have to have very tough skins. But beyond the peril of going against the crowd is the joy of fresh creation. Read this book and reflect on your own life. It could make a big difference.
— Former U.S. Senator bill BradleyBe the first to write a review about this audiobook!
Jonah Sachs is the cofounder and CEO of Free Range Studios, which has helped hundreds of major brands and causes break through the media noise with unforgettable campaigns. His work and opinions have been featured in a variety of media, including the New York Times, NPR, and Fast Company magazine, which named him one of its fifty most influential social innovators.