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Download The Great Reset: How New Ways of Living and Working Drive Post-Crash Prosperity Audiobook

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3 out of 53 out of 53 out of 53 out of 53 out of 5 3.00 (300 ratings) (rate this audio book) Author: Richard Florida Narrator: Eric Conger Publisher: HarperCollins Format: Unabridged Audiobook Delivery: Instant Download Audio Length: Release Date:
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We tend to view prolonged economic downturns, such as the Great Depression of the 1930s and the Long Depression of the late nineteenth century, in terms of the crisis and pain they cause. But history teaches us that these great crises also represent opportunities to remake our economy and society and to generate whole new eras of economic growth and prosperity. In terms of innovation, invention, and energetic risk taking, these periods of "creative destruction" have been some of the most fertile in history, and the changes they put into motion can set the stage for full-scale recovery.

In The Great Reset, bestselling author and economic development expert Richard Florida provides an engaging and sweeping examination of these previous economic epochs, or "resets." He distills the deep forces that have altered physical and social landscapes and eventually reshaped economies and societies. Looking toward the future, Florida identifies the patterns that will drive the next Great Reset and transform virtually every aspect of our lives—from how and where we live, to how we work, to how we invest in individuals and infrastructure, to how we shape our cities and regions. Florida shows how these forces, when combined, will spur a fresh era of growth and prosperity, define a new geography of progress, and create surprising opportunities for all of us. Among these forces will be

–new patterns of consumption, and new attitudes toward ownership that are less centered on houses and cars

–the transformation of millions of service jobs into middle class careers that engage workers as a source of innovation

–new forms of infrastructure that speed the movement of people, goods, and ideas

–a radically altered and much denser economic landscape organized around "megaregions" that will drive the development of new industries, new jobs, and a whole new way of life

We've weathered tough times before. They are a necessary part of economic cycles, giving us a chance to clearly see what's working and what's not. Societies can be reborn in such crises, emerging fresh, strong, and refocused. Now is our opportunity to anticipate what that brighter future will look like and to take the steps that will get us there faster.

With his trademark blend of wit, irreverence, and rigorous research and analysis, Florida presents an optimistic and counterintuitive vision of our future, calling into question long-held beliefs about the nature of economic progress and forcing us to reassess our very way of life. He argues convincingly that it's time to turn our efforts—as individuals, as governments, and as a society—to putting the necessary pieces in place for a vibrant, prosperous future.

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Quotes & Awards

  • “Enticingly contrarian.” 

    New York Post 

  • “In his usual lucid and compelling way, Florida argues that elected officials ‘need to get over their love affair with big renewal projects’ and steer money toward neighborhood ventures that improve people’s lives.” 

    Harvard Business Review 

  • The Great Reset shows how new technology and the new geographies of living and working come together to drive recovery…Must reading for anyone who wants to understand where we are now and where we are headed.” 


  • A thoughtful, generally hopeful assessment of where we are now, how we got here—and how we can rebuild in the future.” 


Listener Opinions

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Michelle | 1/21/2014

    " A real eye-opener! Another great read right before the election. This book helped me to see the truth behind the economy. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Peter | 1/21/2014

    " Richard Florida, teaches at the Rotman School of Business in Toronto Canada and is one of the leading thinkers about innovation, geography and where economic prosperity will exist in the years ahead as well discussing those who will propel it. Having nearly finished this book I find it loaded (overloaded) with statistics but that doesn't take away from Florida's point that we need to update our thinking in any number of ways from education, infrastructure and how we perceive what is possible for us to accomplish in these particular difficult times. Just like in difficult times of the past Innovation isn't dead but it is stalled by outdated economic policies regarding housing and the nature of work. Humanity needs to make the next great leap just like we did when we landed on the moon. I gave this book 4 stars even though it might rate only 3.5 (no option there) Still Florida gives us some good food for thought among a plethora of statistics. "

  • 4 out of 54 out of 54 out of 54 out of 54 out of 5 by Ferne | 1/19/2014

    " I find this kind of historical analysis very interesting "

  • 2 out of 52 out of 52 out of 52 out of 52 out of 5 by Brian | 1/14/2014

    " I think Florida put together some interesting idea, but he didn't really flesh them out very well. There were a lot of broad concepts, but not much to tie them in - not a lot of depth to this book, in my view. "

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About the Author
Author Richard Florida

Author of the bestselling The Rise of the Creative Class and Who's Your City?, Richard Florida is a regular columnist for The Atlantic. He has written for the New York Times, the Wall Street Journal, The Economist, and other publications. His multiple awards and accolades include the Harvard Business Review's Breakthrough Idea of the Year. He was named one of Esquire magazine's Best and Brightest (2005) and one of BusinessWeek's Voices of Innovation (2006). He lives in Toronto, Canada.