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The Generosity Network: New Transformational Tools for Successful Fund-Raising Audiobook
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The Generosity Network is the essential guide to the art of activating resources of every kind behind any worthy cause. Philanthropist Jeff Walker and fund-raising expert Jennifer McCrea offer a fresh new perspective that can make the toughest challenges of nonprofit management and development less stressful, more rewarding-- and even fun. Walker and McCrea show how traditional pre-scripted, money-centered, goal-oriented fund-raising techniques lead to anxiety and failure, while open-spirited, curiosity-driven, person-to-person connections lead to discovery, growth-- and often amazing results. Through engrossing personal stories, a wealth of innovative suggestions, and inspiring examples, they show nonprofit leaders how to build a community of engaged partners who share a common passion and are eager to provide the resources needed to change the world-- not just money, but also time, talents, personal networks, creative thinking, public support, and all the other forms of social capital that often seem scanty yet are really abundant, waiting to be uncovered and mobilized. Highly practical, motivating, and thought provoking, The Generosity Network is designed to energize and empower nonprofit leaders, managers, donors, board members, and other supporters. Whether you help run a multimillion-dollar global nonprofit or raise funds for a local scout troop, PTA, or other community organization, you' ll learn new approaches that will make your work more successful and enjoyable than ever.
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“For decades, Jennifer McCrea and Jeff Walker have been guiding and advising the leaders of many of today’s most effective nonprofit organizations (including mine), in fields ranging from poverty relief and education reform to healthcare, the arts, and the environment—with truly impressive results. What a blessing that they’re now making that same wealth of insight available to all of us through The Generosity Network.”
— Quincy Jones, record producer and New York Times bestselling author
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“This is a brave and important book, a book that dares to turn fund-raising from ‘us and them’ into ‘us.’ I hope everyone who cares about a worthy cause will read these ideas and put them into action.”
— Seth Godin, New York Times bestselling author -
“The ideas in The Generosity Network are so important. Whether you mission is to save the planet—or just make your little corner of it a whole lot better—you can’t afford to ignore this marvelous new book.”
— Goldie Hawn, Academy Award-winning actress and New York Times bestselling author -
“Laura Smith’s relaxed performance…delivers every idea without ambiguity and coveys a believable optimism that makes this advice sound valuable…This production is an important audio resource for people working in this field. With its many creative strategies, it puts the focus on the rewards of forming authentic collaborations that improve the world we live in.”
— AudioFile
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About the Authors
Jennifer McCrea, a fund-raising veteran, is a Senior Research Fellow at the Hauser Center for Nonprofit Organizations at Harvard University, where she leads the course in exponential fund-raising. She has worked with a diverse group of nonprofit organizations, including Millennium Promise, Acumen Fund, DonorsChoose.org, Grameen America, Teach for America, and many others.
Jeff Walker, former chairman of the global private equity fund CCMP Capital, serves on the boards of New Profit, Berklee College of Music, the Morgan Library, the Millennium Development Goals Health Alliance, and other nonprofits. He has been an executive-in-residence at Harvard Business School and a lecturer at Harvard Kennedy School for nonprofit leadership.
Karl Weber, president of Karl Weber Literary, is a writer, editor, and book developer with over twenty-five years of experience in the book publishing industry. Weber has coauthored and edited a number of books, including the New York Times bestseller Creating a World without Poverty, coauthored with Muhammad Yunus, winner of the 2006 Nobel Peace Prize; the #1 New York Times bestseller What Happened: Inside the Bush White House and Washington’s Culture of Deception by Scott McClellan, which Weber edited; and two bestselling companion books to acclaimed documentary films, Food Inc. and Waiting for “Superman,” both of which Weber edited. Before founding his company, Weber served as managing director of the Times Business imprint at Random House and as senior editor and publisher in the trade book division of John Wiley & Sons. He also spent time as an editor at McGraw-Hill and AMACOM, the book-publishing division of the American Management Association. Weber lives in Irvington, New York, with his wife.
About Laura Smith
Laura Smith’s writing has appeared in the New York Times, Slate, and Mother Jones. She worked on The Art of Vanishing while on a fellowship at the Banff Arts Centre. She lives in Oakland, California.