Traditional and gimmicky closing techniques are dead. Never be scared or reluctant to ask for the sale again and enjoy the confidence and peace of mind in knowing you have a process that works. Tap into Keith Rosen’s unique, permission-based approach to having a selling conversation with your prospects that fits your style of selling rather than having to “pitch and close.” This book gives you the edge over your competition by showing you, step by step, how to get to “yes” more often by aligning your selling approach with the prospect’s preferred buying process and communication style without any pressure, manipulation, or confrontation.
You’ll also get exactly what to say in any selling situation, as well as the dialogue that the world’s greatest salespeople use to defuse objections, ask for the sale, and close the deal. Plus, over 100 case studies, templates, and scripts you can use with Keith’s powerful process-driven selling approach.
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Keith Rosen is the CEO of Profit Builders, a sales training and coaching company. He has written several bestsellers on time management, cold calling, and closing the sale, including Coaching Salespeople into Sales Champions, the #1 bestselling sales management book on Amazon.com. Keith has been named one of the five most influential executive coaches by Inc. magazine and Fast Company, and was featured on the show Man Men. He lives in New York with his wife and three children.
Rick Plastina’s acting credits include the films Chicago Overcoat, The Half Life of Mason Lake, and Hero, as well as appearances in the television shows Jack and Mike and All in the Family. He has also worked in narration, reading books by Keith Rosen, Chuck Norris, and others.