David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? Over his fifteen years at Yum! Brands, Novak has developed a trademarked program he calls Taking People with You. He spends several weeks each year personally teaching it to thousands of managers around the world. He convinces them that they'll never make big things happen until they learn how to get people on their side. No skill in business is more important. And Yum!'s extraordinary success (at least 13 percent growth for each of the last nine years) proves his point. Novak knows that managers don't need leadership platitudes or business school theories. So he cuts right to the chase with a step-by- step guide to setting big goals, getting people to work together, blowing past your targets, and celebrating after you shock the skeptics. And then doing it again and again until consistent excellence becomes a core element of your culture. This audiobook has specific tools at the end of each chapter that will challenge you to reflect on how you're really doing on key aspects of leadership. And if you apply it, you'll immediately start to improve. You'll learn how to . . . • Get inside the heads of your people. You can't convince them of anything until you see the world from their perspective. • Think big. If your sales growth last year was 3.5 percent, don't aim for 4 percent this year, aim for 15 percent. Even if you fail, you'll probably do better than you would have with a smaller goal. • Practice "extraordinary authenticity." Show occasional vulnerability and admit when you don't have the answers. • Look for good ideas in unexpected places. Novak's team came up with Cool Ranch Doritos for Frito-Lay during a field trip to a grocery store's salad dressing aisle. • Choose a can-do mind-set. There's a huge difference between a boss who says "We can try this" and one who says "We can do this!" • Cheer for first downs, not just touchdowns. Publicly recognizing and rewarding small wins keeps everyone motivated for the long haul. • Get rid of cynics. In many teams one person will reject your values and spread negative energy. Moving that person out will show everyone else you're serious.
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"easy to use ideas and a new perspective i think a lot of people miss. takes a leader to identify solutions and offer ideas and a total tool to just point out concerns. the general rule would be if there is a problem offer solutions and ideas to do things better." — Jeff (4 out of 5 stars)
"easy to use ideas and a new perspective i think a lot of people miss. takes a leader to identify solutions and offer ideas and a total tool to just point out concerns. the general rule would be if there is a problem offer solutions and ideas to do things better."
“David Novak is the best at leadership, whether teaching it in this book or practicing it.”
“This is the best, most practical hands-on book on leadership I’ve ever read. If you apply these principles, your career and the people you work with will flourish.”
“An important book about motivation from a proven motivator.”
“David Novak is a hard-driving CEO with a great heart and soul—and that gives him unique insight into both your own personal development and how to bring out the best in others.”
" I read this book for a project at work. It's standard Be a Better Businessman Ra Ra Ra. I found it to be overly enthusiastic with little substance. There are definitely better self-improvement books out there. "
" I am listening to this audio book from audible.com. "
" I read this book as part of a case competition. There are a couple of though-provoking points in the book, but overall I felt that the author tried to cover too much ground and the content was overwhelmingly obvious common sense. "
" Great business awareness. "
" I liked it! Lot of things that you think you do, but when you look into it, you realise that you can do so much more! Of course, the challenge is to apply it in your own life. "
" Loved this book! Very honest and understandable concepts by a very genuine leader who wants nothing but the best for his team and Company. "
David Novak is the chairman and CEO of Yum! Brands, Inc. All three of the company's restaurant chains—KFC, Pizza Hut, and Taco Bell—are global leaders in fast food. Prior to leading Yum!, Novak was president of both KFC and Pizza Hut and held senior management positions at Pepsi-Cola. He’s been featured as one of the world’s 30 Best CEOs by Barron’s, one of Fortune’s Top People in Business, and one Harvard Business Review’s 100 Best-Performing CEOs in the World.
Lloyd James (a.k.a. Sean Pratt) has been narrating since 1996 and has recorded over six hundred audiobooks. He is a seven-time winner of the AudioFile Earphones Award and has twice been a finalist for the prestigious Audie Award. His critically acclaimed performances include Elvis in the Morning by William F. Buckley Jr. and Searching for Bobby Fischer by Fred Waitzkin, among others.
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